Reigning Champ

Reigning Champ

Canadian Streetwear Brand

Profile

Industries
Founded 2007
Headquarters Vancouver, Canada

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Description

Reigning Champ is a Canadian streetwear brand based in Vancouver, BC. Founded in 2007 by Craig Atkinson, who also founded wings+horns; Reigning Champ is operated under its parent company CYC Design Corporation. The brand is known for creating high-quality basics, with a focus on using heavyweight fleece and knits as its signature materials.
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Latest Collections

Reigning Champ and ASICS Ready "Paris Edition" Capsule
Footwear

Reigning Champ and ASICS Ready "Paris Edition" Capsule

Inspired by France’s capital city, showcased in a lookbook starring André Saraiva, and featuring a new GEL-Nimbus 22 plus special apparel.

Artists Launch Initiatives to Benefit Black Lives Matter and Justice Organizations
Art 

Artists Launch Initiatives to Benefit Black Lives Matter and Justice Organizations

Including Takashi Murakami’s limited edition prints and Joshua Vides-designed “Direct Action” tees.

Joshua Vides, Jide Osifeso and Reigning Champ's "Direct Action" Collection Supports Social Justice
Fashion

Joshua Vides, Jide Osifeso and Reigning Champ's "Direct Action" Collection Supports Social Justice

100% of sales — not just the profits — will be donated to the Equal Justice Initiative.

Reigning Champ and ASICS Reunite For "Vancouver Edition" Capsule
Footwear

Reigning Champ and ASICS Reunite For "Vancouver Edition" Capsule

A GEL-Quantum 360 5 Trail, a waterproof GEL-Cumulus 21 GTX and collaborative apparel, all inspired by Vancouver’s “Sea to Sky” trails.

Nordstrom Men's Latest "New Concept" Delivers Exclusives From Union, Fear of God, RHUDE and More
Fashion

Nordstrom Men's Latest "New Concept" Delivers Exclusives From Union, Fear of God, RHUDE and More

“Union & Company” offers bespoke gear from forward-thinking designers.


8 Drops You Don't Want to Miss This Week
Fashion 

8 Drops You Don't Want to Miss This Week

Featuring Supreme, Palace, Dior, NOAH and more.

Supreme's AJ14 Recalls an Iconic MJ Moment in This Week's Footwear Drops
Footwear 

Supreme's AJ14 Recalls an Iconic MJ Moment in This Week's Footwear Drops

Alongside collabs from PATTA, Reigning Champ and CdG.

Reigning Champ Unveils New Muhammad Ali Installation at La Brea Store
Art

Reigning Champ Unveils New Muhammad Ali Installation at La Brea Store

Six-foot cube displays of Ali’s most iconic moments.

Reigning Champ Taps Muhammad Ali for Commemorative Collaboration
Fashion

Reigning Champ Taps Muhammad Ali for Commemorative Collaboration

Honoring the people’s champion.

Artist Darío Escobar Installs Floating Soccer Balls at Reigning Champ Showroom
Art

Artist Darío Escobar Installs Floating Soccer Balls at Reigning Champ Showroom

A surreal installation entitled “Obverse and Reverse XLI.”

 
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