Prada is an Italian luxury fashion house, founded by Mario Prada and his brother Martino in 1913. The brand specialises in leather handbags, travel accessories, shows, ready-to-wear, perfumes and other fashion accessories. Prada is well known in the world of high fashion for marketing its lack of prestigious appeal, including for its apparel, with the image of "anti-status" or "reverse snobbery”.
Pradasphere opens in Hong Kong, situated above Central Ferry Pier 4.
Company goes public
Opens new flagship stores in Shanghai, two Prada and two Miu Miu
Releases ‘Prada phone’ for LG, the world's first touch-screen phone
Begins to create fragrances after joining into an agreement with PUIG Beauty & Fashion Group
Launches sunglasses and eyewear collection
Launches the new Miu Miu brand and Milano Prada Arte
Launches first collection of women’s Prada footwear
Miuccia Prada officially inherits the Prada Company
Granddaughter of Prada founder, Miuccia Prada marries businessman Patrizio Bertelli, birthing the Prada label
Mario Prada founds the Prada label by opening the Galleria Vittorio Emanuele II