Jordan Brand

Jordan Brand Top 10

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

Kiko Kostadinov's ASICS GEL-FLAMMAE Debuts in This Week's Best Footwear Drops
Footwear

Kiko Kostadinov's ASICS GEL-FLAMMAE Debuts in This Week's Best Footwear Drops

Arriving alongside restocks of the Union LA x Nike Field General and Action Bronson x New Balance 1906R, as well as the release of seven other notable sneakers.

Another A Ma Maniére x Air Jordan 5 Rumored for 2025
Footwear

Another A Ma Maniére x Air Jordan 5 Rumored for 2025

Serving as a sequel to 2023’s two-part project.


Official Look at the Air Jordan 6 "Olympic"
Footwear

Official Look at the Air Jordan 6 "Olympic"

The 2000 colorway is returning for the first time since 2012.

Official Images of the Nigel Sylvester x Air Jordan 4 RM "Grandma's Driveway"
Footwear

Official Images of the Nigel Sylvester x Air Jordan 4 RM "Grandma's Driveway"

The long-awaited pair arrives later this month.

Official Look at the Jordan Luka 3 "Photo Finish"
Footwear

Official Look at the Jordan Luka 3 "Photo Finish"

Arriving later this month.

Air Jordan 2/3 Arrives in Clean "White/Cement Grey"
Footwear

Air Jordan 2/3 Arrives in Clean "White/Cement Grey"

Just in time for the summer.

Chris Paul Receives His Own Air Jordan 39 PE
Footwear

Chris Paul Receives His Own Air Jordan 39 PE

Spotted on the feet of athletes attending the 2024 Chris Paul Elite Camp in Las Vegas.

Official Images of the Air Jordan 1 Low OG "Barons"
Footwear

Official Images of the Air Jordan 1 Low OG "Barons"

Offering a combination of white, grey and black across the beloved low-top.

KITH’s New Balance “Malibu” Collaboration Heats Up This Week’s Best Footwear Drops
Footwear

KITH’s New Balance “Malibu” Collaboration Heats Up This Week’s Best Footwear Drops

It is set to be accompanied by the debut of the adidas D.O.N. Issue #6, Jordan Luka 3 and more this week.

Editors’ Picks: Our Favorite Shoes of 2024 (So Far)
Footwear

Editors’ Picks: Our Favorite Shoes of 2024 (So Far)

A compilation of what kicks the Hypebeast team has been rocking this year.

Jordan Brand and Youssouf Fofana Are Making the Olympics About the Kids
Fashion

Jordan Brand and Youssouf Fofana Are Making the Olympics About the Kids

The label’s newly minted Olympics creative director is set to open District 23 — a community-oriented hub dedicated to including the youth in the world’s biggest sporting event — in Paris’ underserved 18th arrondissement.

Official Images of the Jordan Luka 3
Footwear

Official Images of the Jordan Luka 3

Debuting in this “Midnight Racer” colorway next week.

 

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