Jordan Brand

Jordan Brand Top 10

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

Awake NY and Jordan Brand Flip Bootleg Culture for AJ6 Collaboration
Fashion

Awake NY and Jordan Brand Flip Bootleg Culture for AJ6 Collaboration

Spanning sneakers and apparel.

Air Jordan 8 "Chrome" Officially Set to Return for Fall 2026
Footwear

Air Jordan 8 "Chrome" Officially Set to Return for Fall 2026

The fan-favorite early-2000s colorway returns with an updated fit closer to the original silhouette mold.


Air Jordan 9 Low "What The Kilroy" Merges Six Fictional Alter Egos
Footwear

Air Jordan 9 Low "What The Kilroy" Merges Six Fictional Alter Egos

The upcoming low-top release combines the entire 2012 Kilroy Pack into one mismatched silhouette.

Jordan Brand Celebrates 30 Years of 'Space Jam' With New Apparel Lineup
Fashion

Jordan Brand Celebrates 30 Years of 'Space Jam' With New Apparel Lineup

The collection reimagines iconic Michael Jordan imagery alongside classic Looney Tunes characters.

Julien's Auctions and Marshall Mathers Foundation Present Largest-Ever Eminem Sneaker Sale
Footwear

Julien's Auctions and Marshall Mathers Foundation Present Largest-Ever Eminem Sneaker Sale

Over 100 hand-signed pairs including holy grail Air Jordan PEs and stage-worn artifacts go under the hammer to benefit Detroit youth.

Jordan Brand Embraces Asymmetrical Styling With the Air Jordan 3 "Sports Renaissance"
Footwear

Jordan Brand Embraces Asymmetrical Styling With the Air Jordan 3 "Sports Renaissance"

Take a look at the classic silhouette which adopts a mismatched retro athletic aesthetic with sweatshirt-textured tongues.

Air Jordan 1 Mid TD Cleat Gets Hit With "Electric Green"
Footwear

Air Jordan 1 Mid TD Cleat Gets Hit With "Electric Green"

The iconic mid-top and low-top silhouettes get a high-voltage gridiron transformation.

The Air Jordan 1 Low "Golf Shroud" Is a Lesson in Layered Leathers and Detachable Details
Footwear

The Air Jordan 1 Low "Golf Shroud" Is a Lesson in Layered Leathers and Detachable Details

Jordan Brand’s latest model takes inspiration from conventional golf shoes with removable kilties.

Air Jordan 16 Retro OG "Ginger" Set to Return in Summer 2027
Footwear

Air Jordan 16 Retro OG "Ginger" Set to Return in Summer 2027

The iconic 2001 colorway worn during Michael Jordan’s Washington Wizards era receives its first-ever retro release.

Jordan Brand and Tokyo Giants Announce Exclusive 2026 Collection
Fashion

Jordan Brand and Tokyo Giants Announce Exclusive 2026 Collection

The highly anticipated sports crossover is scheduled to debut mid-summer.

Jordan Brand Delivers Tropical Energy With the Air Jordan 4 "Birds of Paradise"
Footwear

Jordan Brand Delivers Tropical Energy With the Air Jordan 4 "Birds of Paradise"

The upcoming women’s exclusive silhouette features an understated neutral upper paired with vibrant underfoot accents and special-edition packaging.

Nigel Sylvester Reveals the Air Jordan 14 "Purple Ferrari" WNBA PE
Footwear

Nigel Sylvester Reveals the Air Jordan 14 "Purple Ferrari" WNBA PE

The exclusive player edition honors women’s basketball with a vibrant premium suede upper and iconic motorsport design cues.

 

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