Jordan Brand

Jordan Brand Top 10

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

fragment design Is on the (Nike) Mind in This Week's Best Footwear Drops
Footwear

fragment design Is on the (Nike) Mind in This Week's Best Footwear Drops

Hiroshi Fujiwara’s latest project with the Swoosh is joined by MM6 Maison Margiela x Supreme x Timberland, YOASOBI x ASICS, Pharrell x adidas, and more.

Jordan Brand Prepares for Spring With the Easter-Inspired Air Jordan 3
Footwear

Jordan Brand Prepares for Spring With the Easter-Inspired Air Jordan 3

The pastel-toned sneaker reimagines the classic silhouette with embroidered elephant print detailing.


The Air Jordan 6 Gets a Material Upgrade in "Sail/Neutral Olive"
Footwear

The Air Jordan 6 Gets a Material Upgrade in "Sail/Neutral Olive"

The premium silhouette arrives as part of the model’s ongoing 35th-anniversary celebration.

Virgil Abloh Archive™ and Jordan Brand Announce the Air Jordan 1 High OG x V.A.A.
Footwear

Virgil Abloh Archive™ and Jordan Brand Announce the Air Jordan 1 High OG x V.A.A.

The historic release marks the first global product drawn from the late designer’s extensive archive.

Jordan Brand Merges Pitch and Pavement With the Tiempo Streetgato SE "Phantom"
Footwear

Jordan Brand Merges Pitch and Pavement With the Tiempo Streetgato SE "Phantom"

The indoor soccer silhouette gets covered in iconic elephant print with hits of Infrared 23.

Where Football Meets Streetwear: Hypebeast Cup 2026 Officially Kicks off in Shanghai
Fashion

Where Football Meets Streetwear: Hypebeast Cup 2026 Officially Kicks off in Shanghai

Blending high-energy sports with exclusive markets and interactive pop-ups, the two-day event lands at SUHE HAUS ahead of the World Cup.

Official Images of the Teyana Taylor x Air Jordan 3 "Concrete Rose"
Footwear

Official Images of the Teyana Taylor x Air Jordan 3 "Concrete Rose"

Fresh off a massive year in Hollywood, the multi-hyphenate star blossoms again with a highly detailed take on the iconic Jordan 3 silhouette.

Jordan Brand Wraps the Air Jordan 1 High With Swarovski Crystals
Footwear

Jordan Brand Wraps the Air Jordan 1 High With Swarovski Crystals

Yours for $1,005 USD.

"Mamba Magic" Enchants the Nike Kobe 3 Protro Low in This Week's Best Footwear Drops
Footwear

"Mamba Magic" Enchants the Nike Kobe 3 Protro Low in This Week's Best Footwear Drops

The “Pink Quartz”-themed sneaker is dropping alongside kicks from Teyana Taylor x Jordan Brand, CAYL x New Balance, Jacquemus x Nike, and more.

This Air Jordan 40 Is Inspired by the Air Jordan 28
Footwear

This Air Jordan 40 Is Inspired by the Air Jordan 28

Continuing Jordan Brand’s sought-after lineup of hybrid colorways.

Nigel Sylvester Reveals His Air Jordan 4 "Brick After Brick"
Footwear

Nigel Sylvester Reveals His Air Jordan 4 "Brick After Brick"

The BMX pro walks fans through chapter two of his Bike Air “Brick” journey.

Patta and Nike Stay Wavy With the Air Max 1 in This Week's Best Footwear Drops
Footwear

Patta and Nike Stay Wavy With the Air Max 1 in This Week's Best Footwear Drops

The duo’s latest entry in their series is joined by ‘One Piece’-themed Crocs, Supreme x Nike SB, CLOT x adidas, and more.

 

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