First Glimpse at the Air Jordan 4 SE Craft “Photon Dust”
Jordan Brand Top 10
Profile
Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections
A breakdown of the differences between the “Lost & Found” and the original “Chicago” that inspired it.
The lifestyle golf brand invites you to explore your own “Out of the Mud” story with its latest collection.
A classic palette gets adopted to shine on the putting green.
The record producer and mogul readies a range of track jackets, hoodies, tees and shorts.
Supposedly one of three pairs made for former LV creative director Kim Jones.
MJ morphs another court classic into a green-ready staple.
Releases for the RIMOWA x adidas NMD S1, A Ma Maniére x Air Jordan 4 and more are on the way as well.
Only 275 pairs of the Tinker Hatfield-designed colorway exist.
The platform J’s also come styled with cork insoles.
