Fear of God ESSENTIALS Announces Multi-Year NBA and WNBA Partnership
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Fear of God was founded by designer Jerry Lorenzo in 2012. The contemporary menswear label styles with American sportswear aesthetics and materials, while elevating streetwear with experimental silhouettes that have drawn from luxury, military, and west coast lifestyle inspirations. The label has also collaborated with footwear brands Nike and Vans, partnered with luxury houses like Ermenegildo Zegna, and has even had products appear in video games such as ‘NBA2K.’
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The first installment lands this week.
Connecting collegiate style codes with high-end Fear of God flavor.
Dropping in “Sesame” and “Carbon” colorways.
The duo’s debut project is set to release next to a new Fear of God Athletics silhouette, another satin-covered AJ1 and more.
Featuring xVESSEL’s NOUGAT Shadow low-top skate shoe.
Luxury streetwear meets campus nostalgia.
Featuring the Fear of God Athletics 1, Los Angeles sneaker and Adilette Slides.
This time taking a look into American cinema.
Featuring the Oakley Straight Jacket sunglasses with “Orange Flames.”
Expanding its ETERNAL catalog.
