Patta Spring/Summer 2018 & Eight Other Key European Drops
A.P.C.
Contemporary Parisian Brand
Profile
Description
French label A.P.C. (Atelier de Production et de Création) was founded in Paris by Jean Touitou in 1987. Known for its understated, youthful elegance and impressive fit, the label offers collections with clean lines and simplistic, minimalist styles. It is considered one of the first fashion brands to forefront the fast-growing market of contemporary clothing that fills the void between streetwear and high fashion. Touitou launched the brand to oppose the bold, outspoken and brand-obsessed fashion world of the ‘80s, and the simplistic minimalism of A.P.C. served as a stark contrast to the loud logos.
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Latest Collections
As well as releases from Très Bien, Craig Green & Wood Wood.
An apparel homage for the label’s high-energy parties.
Including bags, footwear, jewelry and more.
From Stone Island and A.P.C. to Wacko Maria and DIME.
On the verge of opening its second Manila-based flagship.
Featuring pieces from Our Legacy, Needles and Norse Projects.
HYPEBEAST talks to the Creative Director about A.P.C.’s design philosophy and 30-year legacy.
Including pieces from Balenciaga, Slam Jam and Cottweiler.
Including never-before-seen illustrations and ephemera.
Packed with never-before-seen imagery from founder Jean Touitou.
DTLA, Melrose Place and Silver Lake.
Tried-and-true essentials with a touch of graphic flair.
