PUMA

PUMA Top 100

German Sportswear Company

Profile

Industries
Founded 1924
Headquarters Herzogenaurach, Germany

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Description

PUMA is a German sportswear brand, best known for its athletic apparel and various sportswear goods; founded by Rudolf Dassler in 1924. Recently, PUMA has made significant effort in expanding its influence in the fashion and lifestyle realm, through collaborations with KITH, Solange Knowles, Alexander McQueen, Va$htie, Brooklyn We Go Hard, ALIFE and ICNY. As well as, appointing Rihanna as the new creative director for the women’s department.
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Latest Collections

PUMA "Ignite Your City" Episode 2, Featuring the New Ignite Powercool
Footwear

PUMA "Ignite Your City" Episode 2, Featuring the New Ignite Powercool

Following PUMA’s previous #IGNITEYOURCITY campaign in Tokyo, the athletic company has decided to

Trax Couture x Footpatrol x PUMA R698
Footwear

Trax Couture x Footpatrol x PUMA R698

London-based underground record label Trax Couture has teamed up with Footpatrol and PUMA for a


Slam Jam x PUMA States "Secret Color" Creation Process Video
Footwear

Slam Jam x PUMA States "Secret Color" Creation Process Video

To commemorate its 25th anniversary, Slam Jam has joined forces with PUMA to release a limited

Ronnie Fieg x UNITED ARROWS & SONS x PUMA "Sakura Project" Recap
Footwear

Ronnie Fieg x UNITED ARROWS & SONS x PUMA "Sakura Project" Recap

PUMA has released a video highlighting the opening of its “Sakura Project” pop-up store, a

PUMA 2015 Spring/Summer XS-500 "Fade" Pack
Footwear

PUMA 2015 Spring/Summer XS-500 "Fade" Pack

After kicking off the new XS-500 in early last month, here PUMA continues to promote its futuristic

PUMA by MIHARAYASUHIRO 2015 Spring/Summer MY-83 Desert Boots
Footwear

PUMA by MIHARAYASUHIRO 2015 Spring/Summer MY-83 Desert Boots

Japanese designer MIHARAYASUHIRO presents the 2015 spring/summer MY-83 Desert Boots for PUMA. As

PUMA Suede Courtside "Perf" Pack
Footwear

PUMA Suede Courtside "Perf" Pack

PUMA unveils four new iterations of its Suede Courtside silhouette as part of its “Perf” pack. The

A Closer Look at the PUMA Suede for spoken words project "ewohaku"
Footwear

A Closer Look at the PUMA Suede for spoken words project "ewohaku"

Originally released in 1968, the PUMA suede is one of the German brand’s timeless silhouettes that

Solebox x PUMA XS850 "Adventurer" Pack
Footwear

Solebox x PUMA XS850 "Adventurer" Pack

Germany’s Solebox has announced its upcoming collaboration with PUMA, on what has been nicknamed

Ronnie Fieg x PUMA "Tokyo Sakura Project" Pack
Fashion

Ronnie Fieg x PUMA "Tokyo Sakura Project" Pack

Ronnie Fieg and PUMA team up on the “Tokyo Sakura Project,” which includes one of PUMA’s most-loved

PUMA 2015 Spring/Summer "Primary" Pack – Part 2
Footwear

PUMA 2015 Spring/Summer "Primary" Pack – Part 2

Following the successful Pack 1 release, PUMA’s Fast Track program is set to launch the second

A First Look at the Ronnie Fieg x PUMA R698 "Sakura"
Footwear

A First Look at the Ronnie Fieg x PUMA R698 "Sakura"

Check out the first images of Ronnie Fieg’s latest collaboration with PUMA. Dubbed “Sakura,” Ronnie

 

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