PUMA

PUMA Top 100

German Sportswear Company

Profile

Industries
Founded 1924
Headquarters Herzogenaurach, Germany

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Description

PUMA is a German sportswear brand, best known for its athletic apparel and various sportswear goods; founded by Rudolf Dassler in 1924. Recently, PUMA has made significant effort in expanding its influence in the fashion and lifestyle realm, through collaborations with KITH, Solange Knowles, Alexander McQueen, Va$htie, Brooklyn We Go Hard, ALIFE and ICNY. As well as, appointing Rihanna as the new creative director for the women’s department.
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Latest Collections

The 10 Biggest Footwear Moments From Paris Fashion Week SS26
Footwear

The 10 Biggest Footwear Moments From Paris Fashion Week SS26

Featuring Willy Chavarria x adidas, _J.L_A.L_ x PUMA, four COMME des GARÇONS collaborations, and more.

“The Tree is Your Spine”: P. Andrade Explores Regeneration and Futurism in SS26
Fashion

“The Tree is Your Spine”: P. Andrade Explores Regeneration and Futurism in SS26

The Brazillian label made its debut at Paris Fashion Week with a spiritually-charged collection.


FENTY x PUMA Unveil 'Smurfs'-Inspired Collection Featuring Apparel and Avanti Sneakers
Fashion

FENTY x PUMA Unveil 'Smurfs'-Inspired Collection Featuring Apparel and Avanti Sneakers

Channeling cartoon chaos.

Jordan Brand Banks on the Air Jordan 3 "Pure Money" in This Week's Best Footwear Drops
Footwear

Jordan Brand Banks on the Air Jordan 3 "Pure Money" in This Week's Best Footwear Drops

Look out for the beloved 2007 colorway to return alongside the debut of the adidas Dame X, a J EONGL I x Salomon campaign, another Kool-Aid x Nike Ja 2, and more.

Here’s Our 7 Picks From JD’s Annual Summer Sale
Footwear

Here’s Our 7 Picks From JD’s Annual Summer Sale

Presented by JD
The retailer has your summer footwear rotation covered with big savings.

Best Footwear Trends at Paris Fashion Week SS26
Footwear

Best Footwear Trends at Paris Fashion Week SS26

Revealing an all-new colorway for the New Balance ABZORB 2000, Jonthan Anderson’s Dior debut sneakers and more.

Kith Reunites With PUMA on the New H-Street Model
Footwear

Kith Reunites With PUMA on the New H-Street Model

Two colorways have been made in collaboration with Kith Women.

_J.L-A.L_ Reimagines the Chair as Architecture in “Mille Chaises” SS26 Collection
Fashion

_J.L-A.L_ Reimagines the Chair as Architecture in “Mille Chaises” SS26 Collection

Fusing modular tailoring with sculptural restraint.

PUMA x Balenciaga FW25 Nods a True Demna Staple: The Tracksuit
Fashion

PUMA x Balenciaga FW25 Nods a True Demna Staple: The Tracksuit

Will Demna’s signature styles follow him to Gucci?

Salehe Bembury's PUMA Velum Sneaker to Debut Next Week
Footwear

Salehe Bembury's PUMA Velum Sneaker to Debut Next Week

The new model is arriving first at Paris Fashion Week.

JJJJound Reimagines PUMA Mostro in Suede for Sleek New Collaboration
Footwear

JJJJound Reimagines PUMA Mostro in Suede for Sleek New Collaboration

Set to release June 14.

PUMA Taps into Nostalgia With Playful Mostro Jelly Release
Footwear

PUMA Taps into Nostalgia With Playful Mostro Jelly Release

Coming in “Peaceful Blue” and “Lemon Sherbet.”

 

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