Jordan Brand

Jordan Brand Top 10

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

Jordan Flight Court Surfaces in Three New Colorways
Footwear

Jordan Flight Court Surfaces in Three New Colorways

Merging basketball and skateboarding cultures in a low-top model.

An Arctic "Half Blue" Covers the Air Jordan 39
Footwear

An Arctic "Half Blue" Covers the Air Jordan 39

The icy look is expected to drop just in time for winter.


The Air Jordan 4 RM Surfaces in a Familiar "Pine Green"
Footwear

The Air Jordan 4 RM Surfaces in a Familiar "Pine Green"

The new low-top version of the AJ4 adopts the color blocking from Nike SB’s collab.

Closer Look at the Air Jordan 6 "Doernbecher"
Footwear

Closer Look at the Air Jordan 6 "Doernbecher"

Set to release holiday 2024 as part of the Doernbecher Freestyle program’s 20th anniversary celebration.

8 Drops You Don't Want to Miss This Week
Fashion

8 Drops You Don't Want to Miss This Week

Featuring Supreme, Palace, Acronym, Porter and more.

The Air Jordan 1 Low "Bred" Is Coming Back (Sort Of)
Footwear

The Air Jordan 1 Low "Bred" Is Coming Back (Sort Of)

It’s not the OG shape, but at least the colorblocking is largely on point.

A New Air Jordan 1 Low OG "Howard University" Drops Next Week
Footwear

A New Air Jordan 1 Low OG "Howard University" Drops Next Week

Following the HBCU’s PE from 2022.

NIGO and Nike Unite Across the Air Force 3 in This Week's Best Footwear Drops
Footwear

NIGO and Nike Unite Across the Air Force 3 in This Week's Best Footwear Drops

The duo’s debut project is set to release next to a new Fear of God Athletics silhouette, another satin-covered AJ1 and more.

Supreme x Jordan Brand Fall 2024 Collaboration
Fashion

Supreme x Jordan Brand Fall 2024 Collaboration

Bringing back retro Jordan jerseys alongside track sets and puffer jackets for the cooler winters.

Official Look at This Year's Air Jordan 14 "Black Toe"
Footwear

Official Look at This Year's Air Jordan 14 "Black Toe"

Look out for it to arrive this November.

Jordan Brand Officially Launches Jayson Tatum's Third Signature Shoe
Footwear

Jordan Brand Officially Launches Jayson Tatum's Third Signature Shoe

An exclusive pairing of the Tatum 3 and Air Jordan 1 will also be sold together.

Official Look at the PSG x Air Jordan 1 Low OG
Footwear

Official Look at the PSG x Air Jordan 1 Low OG

Featuring a white-to-red gradient at the toe box and Swooshes with embossed detailing.

 

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