Jordan Brand

Jordan Brand Top 100

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

Drake Teases Upcoming Nike Collaboration
Fashion

Drake Teases Upcoming Nike Collaboration

The owl and the Swoosh hook up.

Toronto's Jordan Brand Store Will Be Filled With Exclusives and Hyped Sneakers Tomorrow
Footwear

Toronto's Jordan Brand Store Will Be Filled With Exclusives and Hyped Sneakers Tomorrow

Fans are in for a treat.


Jordan Brand Unveils "River Rock" Design for the Air Jordan 1 Retro High Camo
Footwear

Jordan Brand Unveils "River Rock" Design for the Air Jordan 1 Retro High Camo

Great for everyday wear.

The Jordan Spiz'ike OG "White/Cement" Is Set to Return This Summer
Footwear

The Jordan Spiz'ike OG "White/Cement" Is Set to Return This Summer

Came back like 23.

Michael Jordan's Signed 1984 Olympic Converse Kicks Could Sell for $100,000 USD at Auction
Footwear

Michael Jordan's Signed 1984 Olympic Converse Kicks Could Sell for $100,000 USD at Auction

Before Nike turned MJ into Air Jordan.

Jordan Brand Makes Toronto Location Permanent
Fashion

Jordan Brand Makes Toronto Location Permanent

Jordan stamps its place in the Six.

Jordan Brand Officially Unveils the Air Jordan 2 "Decon"
Footwear

Jordan Brand Officially Unveils the Air Jordan 2 "Decon"

The best of both worlds.

The "Bordeaux" Look Comes to the Deconstructed Air Jordan 2
Footwear

The "Bordeaux" Look Comes to the Deconstructed Air Jordan 2

All wine-colored everything.

Closer Look & Release Date for the Upcoming Air Jordan 11 Low "Baron"
Footwear

Closer Look & Release Date for the Upcoming Air Jordan 11 Low "Baron"

Looking back at MJ’s days on the baseball diamond.

The Air Jordan 11 Low GS Will Soon Drop in A "Blue Moon" Color Scheme

Footwear

The Air Jordan 11 Low GS Will Soon Drop in A "Blue Moon" Color Scheme


Contemporary tweaks on this basketball crossover.

The Best Street Style on Instagram This Week Goes Heavy on the Workwear
Fashion

The Best Street Style on Instagram This Week Goes Heavy on the Workwear

It’s a week of orange and yellow.

The Deconstructed Air Jordan 2 Debuts Next Week
Footwear

The Deconstructed Air Jordan 2 Debuts Next Week

Complete with a monochromatic “Mint Foam” colorway.

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