Jordan Brand

Jordan Brand Top 10

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

A Ma Maniére's "For The Love" Campaign Features Three Nike Collabs
Footwear

A Ma Maniére's "For The Love" Campaign Features Three Nike Collabs

Including new takes on the Air Max 95, Air Force 1 Low and Air Jordan 3.

Official Images of the Nike SB x Air Jordan 4 "Navy"
Footwear

Official Images of the Nike SB x Air Jordan 4 "Navy"

Enjoy a closer look at the shoe ahead of its global launch next week.


Jordan Brand Pays Homage to Howard University With Air Jordan 4 2025 PE
Footwear

Jordan Brand Pays Homage to Howard University With Air Jordan 4 2025 PE

Featuring an ultra-luxe navy suede upper.

First Look at the Air Jordan 1 Hi '85 "Chicago"
Footwear

First Look at the Air Jordan 1 Hi '85 "Chicago"

Previously reported to be a new “White,” “Varsity Red” and “Black” colorway, the OG look is due to return to shelves later this year.

Check Out the Special Nike and Jordan Issue of 'Hypebeast Magazine'
Footwear

Check Out the Special Nike and Jordan Issue of 'Hypebeast Magazine'

Featuring exclusive interviews with Jackson Wang, Hiroshi Fujiwara and Yoon Ahn, an Air Jordan 1 timeline and much more.

Nigel Sylvester's Air Jordan 4 "Brick By Brick" Supports This Week's Best Footwear Drops
Footwear

Nigel Sylvester's Air Jordan 4 "Brick By Brick" Supports This Week's Best Footwear Drops

Dropping alongside a new Salehe Bembury x New Balance campaign, a second set of Bode x Nike Astrograbbers and more.

The Air Jordan 11 "Purple Rain" Honoring Prince's Legacy Is Sold for $100K USD
Footwear

The Air Jordan 11 "Purple Rain" Honoring Prince's Legacy Is Sold for $100K USD

The only pair in existence.

Luka Dončić Reveals the Jordan Luka 4 "Flash Crimson"
Footwear

Luka Dončić Reveals the Jordan Luka 4 "Flash Crimson"

Dropping 30 points while sporting the kicks in his bout against the New Orleans Pelicans.

The Air Jordan 4 RM Gets the "Motorsports" Treatment
Footwear

The Air Jordan 4 RM Gets the "Motorsports" Treatment

Nodding to Michael Jordan’s racing endeavors.

8 Drops You Don't Want to Miss This Week
Fashion

8 Drops You Don't Want to Miss This Week

Featuring Supreme, Palace, Jordan Brand, and more.

Official Images of the Air Jordan 1 Low OG "Obsidian"
Footwear

Official Images of the Air Jordan 1 Low OG "Obsidian"

Having graced the high-top version of the sneaker previously, the two now combine across the AJ1 Low OG.

Official Images of the Nigel Sylvester x Air Jordan 4 "Brick By Brick"
Footwear

Official Images of the Nigel Sylvester x Air Jordan 4 "Brick By Brick"

The next chapter in Sylvester and the Jumpman’s “Bike Air” legacy, the “Brick By Brick” is set to release next week.

 

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