Jordan Brand

Jordan Brand Top 100

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

This Air Jordan 3 Tinker "White/University Red" Colorway Features Removable Swooshes
Footwear

This Air Jordan 3 Tinker "White/University Red" Colorway Features Removable Swooshes

Inspired by the classic Air Max 1 colorway.

The Air Jordan 13 "Atmosphere Grey" Goes Where No Sneaker Has Gone Before
Footwear

The Air Jordan 13 "Atmosphere Grey" Goes Where No Sneaker Has Gone Before

A new color choice for the Tinker Hatfield design.


The Air Jordan 1 "Phantom" Adds a Simple Take to the Iconic Model
Footwear

The Air Jordan 1 "Phantom" Adds a Simple Take to the Iconic Model

Adding a hand-drawn vibe to the silhouette.

New Jordan Why Not Zer0.2 Embraces OKC's Home Jersey Colors
Footwear

New Jordan Why Not Zer0.2 Embraces OKC's Home Jersey Colors

Expect to see Russ rack up triple-doubles in these.

King James Takes Us on a Safari Ride in This Week's Footwear Drops
Footwear

King James Takes Us on a Safari Ride in This Week's Footwear Drops

Along with the adidas Nite Jogger, the next chapter from GYAKUSOU x Nike, and more.

Spike Lee Unveils Air Jordan 3 "Tinker" in Gold for Oscars
Footwear

Spike Lee Unveils Air Jordan 3 "Tinker" in Gold for Oscars

Set to rock the eye-catching pair on the red carpet.

Find Your Pair of the Air Jordan 1 "Couture" on StockX
Footwear

Find Your Pair of the Air Jordan 1 "Couture" on StockX

Presented by StockX
Exploring MJ’s love of cars.

A Closer Look at the Travis Scott x Air Jordan 1 Retro High OG
Footwear

A Closer Look at the Travis Scott x Air Jordan 1 Retro High OG

Is it too early for a shoe of the year selection?

A Clean Look at the Air Jordan 9 "Dream It, Do It"
Footwear

A Clean Look at the Air Jordan 9 "Dream It, Do It"

A nod to old-school posters, commercials, apparel and more.

Nike's "Galaxy" Theme Takes off in This Week's Footwear Drops
Footwear

Nike's "Galaxy" Theme Takes off in This Week's Footwear Drops

Accompanied by the Air Jordan 1 “Couture,” a new adidas N3XT L3V3L, and a Converse GOLF le FLEUR pack.

Aleali May & Jordan Brand Expand Their Partnership With Air Jordan 6 "Rust Pink"
Footwear

Aleali May & Jordan Brand Expand Their Partnership With Air Jordan 6 "Rust Pink"

Picking up on the millennial trend.

#OnFeet: The Best Footwear at NBA All-Star Weekend in Charlotte
Footwear

#OnFeet: The Best Footwear at NBA All-Star Weekend in Charlotte

Exclusive colorways and collaborations weren’t only seen on the hardwood.

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