Jordan Brand

Jordan Brand Top 100

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

Take an On-Foot Look at the Air Jordan 4 "Pony Hair"
Footwear

Take an On-Foot Look at the Air Jordan 4 "Pony Hair"

A women’s only look.

Paris Saint-Germain & Jordan Brand Drop New Co-Branded Coach Jacket
Fashion

Paris Saint-Germain & Jordan Brand Drop New Co-Branded Coach Jacket

For those who missed out the first time.


Zion Williamson Joins Jordan Brand for UNITE Campaign
Footwear

Zion Williamson Joins Jordan Brand for UNITE Campaign

Community events will take place across the globe.

Take a First Look at the Air Jordan 4 "Pony Hair"
Footwear

Take a First Look at the Air Jordan 4 "Pony Hair"

The latest standout women’s colorway.

Get Your Hands on Air Jordan 1 "First Class Flight" Sneakers Before They Ship Out
Footwear

Get Your Hands on Air Jordan 1 "First Class Flight" Sneakers Before They Ship Out

Presented by StockX
Paying homage to the unsung heroes of Jumpman’s shipping department.

Kanye & Ibn Go Toe-To-Toe With MJ & LeBron in This Week's Best Footwear Drops
Footwear

Kanye & Ibn Go Toe-To-Toe With MJ & LeBron in This Week's Best Footwear Drops

Alongside collabs from OBJ & Nike, Bodega & New Balance, Helly Hansen & PUMA, and White Mountaineering & adidas.

The Air Jordan 1 "First Class" Gets Inspired By Packaging
Footwear

The Air Jordan 1 "First Class" Gets Inspired By Packaging

A bright take on the classic high-top.

Here Are the 9 Most Valuable Sneakers Right Now
Footwear

Here Are the 9 Most Valuable Sneakers Right Now

According to The RealReal’s data.

Jordan Brand Dropping Air Jordan 12 in Black/Royal Colorway Soon
Footwear

Jordan Brand Dropping Air Jordan 12 in Black/Royal Colorway Soon

A first-time colorway for the silhouette.

Kanye Serves up the YEEZY 350 V2 & Powerphase in This Week’s Best Footwear Drops
Footwear

Kanye Serves up the YEEZY 350 V2 & Powerphase in This Week’s Best Footwear Drops

Alongside silhouettes from Nike x sacai, Bed J. W. Ford x adidas Originals, Vivienne Westwood x Vans, and lots more.

Air Jordan 8 Releasing in Bold "White/Red Orbit" Colorway
Footwear

Air Jordan 8 Releasing in Bold "White/Red Orbit" Colorway

Popped with shades of blue and yellow.

Jordan Brand Gives the Air Jordan 4 an Earth-Toned "Fossil" Makeover
Footwear

Jordan Brand Gives the Air Jordan 4 an Earth-Toned "Fossil" Makeover

A standout women’s colorway.

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