Jordan Brand

Jordan Brand Top 100

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

The Travis Scott-Inspired Air Jordan 4 "Taupe Haze" is Releasing Soon
Footwear

The Travis Scott-Inspired Air Jordan 4 "Taupe Haze" is Releasing Soon

If you can’t get your hands on La-Flame’s F&F colorway, these should do.

Jordan Delta Breathe Receives Retro "Hyper Pink" Makeover
Footwear

Jordan Delta Breathe Receives Retro "Hyper Pink" Makeover

A vibrant take on the hi-tech sneaker.


Take a First Look at the Air Jordan 1 KO "Paisley"
Footwear

Take a First Look at the Air Jordan 1 KO "Paisley"

The reworked model is set to make a comeback this year.

The Air Jordan 3 "Rust Pink" For Women is Revealed
Footwear

The Air Jordan 3 "Rust Pink" For Women is Revealed

The classic Jordan Brand silhouette gets reimagined with nubuck uppers and vibrant accents.

Virgil Abloh Teases Seven New Off-White™ x Nike Sneakers
Footwear

Virgil Abloh Teases Seven New Off-White™ x Nike Sneakers

Via a pixelated image on his Public—Domain website.

Pittsburgh Steelers' Chase Claypool Inks Endorsement Deal With Jordan Brand
Sports

Pittsburgh Steelers' Chase Claypool Inks Endorsement Deal With Jordan Brand

Joining teammate, Joe Haden in representing the Jumpman on the field.

Air Jordan 1 Mid "Signal Blue" Features Patent Leather Overlays
Footwear

Air Jordan 1 Mid "Signal Blue" Features Patent Leather Overlays

And thick, cartoon-like black trim.

Nike's Roswell Raygun Pack Floats Above the Competition In This Week's Best Footwear Drops
Footwear

Nike's Roswell Raygun Pack Floats Above the Competition In This Week's Best Footwear Drops

Alongside the European release of Nike Sportswear’s Spring ‘21 Dunk collection and two new adidas YEEZY styles.

Jordan Delta Mid Returns in "Storm Blue"
Footwear

Jordan Delta Mid Returns in "Storm Blue"

After debuting in 2020 via a Union collaboration.

The Air Jordan 1 High Zoom CMFT Returns with a "Pink Glaze" Makeover
Footwear

The Air Jordan 1 High Zoom CMFT Returns with a "Pink Glaze" Makeover

Spring-ready hues dress up this forthcoming women’s iteration.

Rui Hachimura Receives Three-Pack of Air Jordan 35 "Team Colors" PEs
Footwear

Rui Hachimura Receives Three-Pack of Air Jordan 35 "Team Colors" PEs

Inspired by the red, blue and white uniforms of the Washington Wizards.

Air Jordan 5's Classic "Raging Bull" Colorway Is Making a Return This Year
Footwear

Air Jordan 5's Classic "Raging Bull" Colorway Is Making a Return This Year

Coming back after over a decade.

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