Jordan Brand

Jordan Brand Top 100

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

On Foot Look at the Air Jordan 1 "Court Purple"
Footwear

On Foot Look at the Air Jordan 1 "Court Purple"

Originally released in the ’80s as the “Metallic Purple,” and back for the first time since 2009.

Sotheby's and English Sole Partner Up for 50 Piece "Scarce Air" Auction of Rare Nike and Jordan Sneakers
Footwear

Sotheby's and English Sole Partner Up for 50 Piece "Scarce Air" Auction of Rare Nike and Jordan Sneakers

Grail offerings such as Air Yeezy 2s signed by Kanye West, Entourage x Undefeated x Fukijama Gold x Nike Air Force 1s, Colette x Air Jordan 1 Highs and more are listed.


Official Look at the Air Jordan 1 Retro High OG "Light Fusion Red"
Footwear

Official Look at the Air Jordan 1 Retro High OG "Light Fusion Red"

Summer-friendly hues touch down on the iconic Jordan Brand silhouette.

Jordan Brand Officially Unveils its Newest Air Jordan 5 College Basketball PEs
Footwear

Jordan Brand Officially Unveils its Newest Air Jordan 5 College Basketball PEs

Just in time for March Madness.

A Ma Maniére Debuts 'Raised By Women' Short Film, A Visual Accompaniment to its Air Jordan 3 Collaboration
Footwear

A Ma Maniére Debuts 'Raised By Women' Short Film, A Visual Accompaniment to its Air Jordan 3 Collaboration

The 3 1/2 minute-long clip celebrates strong Black women — mothers, artists models, nurses, teachers and many more.

Bad Bunny and adidas' Forum Low Buckle “The First Café” Takes the Cake in This Week's Best Footwear Drops
Footwear

Bad Bunny and adidas' Forum Low Buckle “The First Café” Takes the Cake in This Week's Best Footwear Drops

The reggaeton superstar’s coffee-inspired kicks are accompanied by the Air Jordan 3 “Midnight Navy,” the Kim Jones x Air Max 95s and more.

Rui Hachimura Celebrates Japan's Girls' Day With Air Jordan 35 "Hinamatsuri" PE
Footwear

Rui Hachimura Celebrates Japan's Girls' Day With Air Jordan 35 "Hinamatsuri" PE

Bearing a bright orange color scheme with Japanese characters embroidered onto the forefoot.

Air Jordan 1 "Electro Orange" Channels the Famed "Shattered Backboard" Series
Footwear

Air Jordan 1 "Electro Orange" Channels the Famed "Shattered Backboard" Series

With its bold white, black and orange color scheme.

Your Best Look Yet at fragment design and Travis Scott's Air Jordan 1 "Cactus Jack Royal"
Footwear

Your Best Look Yet at fragment design and Travis Scott's Air Jordan 1 "Cactus Jack Royal"

La Flame’s next pair is giving sneakerheads goosebumps every time they see it.

Carmelo Anthony's Air Jordan 35 "Kiyan" PE is Inspired by His Son's Favorite Colors
Footwear

Carmelo Anthony's Air Jordan 35 "Kiyan" PE is Inspired by His Son's Favorite Colors

The Portland Trailblazers’ stretch forward recently debuted these on-court against the Phoenix Suns.

Closer Look at the Air Jordan 9 "Change The World"
Footwear

Closer Look at the Air Jordan 9 "Change The World"

The hardwood classic gets updated with a multi-colored palette for the ladies.

Here's an Official Look at the Air Jordan 5 "Stealth 2.0"
Footwear

Here's an Official Look at the Air Jordan 5 "Stealth 2.0"

The colorway from 2006 makes its return with a few minor tweaks.

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