Jordan Brand

Jordan Brand Top 10

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

The Air Jordan 5 Is Seen Crafted in a "Jade Horizon" Colorway
Footwear

The Air Jordan 5 Is Seen Crafted in a "Jade Horizon" Colorway

And will reportedly mix jade tones with pink embellishments.

Take an On-Foot Look at the A Ma Maniére x Air Jordan 1 High OG
Footwear

Take an On-Foot Look at the A Ma Maniére x Air Jordan 1 High OG

Dressed in suede and burgundy snakeskin.


Cactus Jack Deleted Over 3 Million Bot Entries for Its Travis Scott x fragment x Air Jordan 1 Low Raffle
Footwear

Cactus Jack Deleted Over 3 Million Bot Entries for Its Travis Scott x fragment x Air Jordan 1 Low Raffle

Following in the footsteps of the Highs.

Sole Mates: Aitch and the KAWS x Air Jordan 4 Retro
Footwear

Sole Mates: Aitch and the KAWS x Air Jordan 4 Retro

The rising British star on how the Manchester scene shaped his love of sneakers.

Jordan Brand Uncovers an Air Jordan 1 Low "Pollen" Colorway
Footwear

Jordan Brand Uncovers an Air Jordan 1 Low "Pollen" Colorway

MJ’s low-cut model gets served up with a seasonally-appropriate makeover.

Travis Scott Reveals Solefly x Air Jordan 1 Low Collaboration
Footwear

Travis Scott Reveals Solefly x Air Jordan 1 Low Collaboration

The new collaboration draws inspiration from the Nike Air Carnivore and the Nike SB Dunk Low “Bison.”

Air Jordan 1 Low "White/Eclipse Bronze" is Revealed
Footwear

Air Jordan 1 Low "White/Eclipse Bronze" is Revealed

A two-toned iteration fit for the upcoming Fall season.

Jordan Brand and Nike's "Mighty Swooshers" Collection Expands with a Furry Pink Swoosh-Equipped Air Jordan 1 Low
Footwear

Jordan Brand and Nike's "Mighty Swooshers" Collection Expands with a Furry Pink Swoosh-Equipped Air Jordan 1 Low

Jordan Brand and Nike’s anime-inspired footwear capsule has gained another member.

Jordan Brand VP of Footwear Gentry Humphrey Announces Retirement
Footwear

Jordan Brand VP of Footwear Gentry Humphrey Announces Retirement

Humphrey has been with Nike, Inc. since 1994 and has contributed to culture-shifting projects like the Air Jordan line and the Foamposite series.

Aleali May's Jordan Brand "Fortune" Collection is a Love Letter to Her Family's Filipina and Black Heritage
Footwear

Aleali May's Jordan Brand "Fortune" Collection is a Love Letter to Her Family's Filipina and Black Heritage

The Air Jordan 14 Low “Fortune” references the jade bangles gifted to her by her grandmother while the apparel draws from motorbike culture.

Jordan Brand is Giving the Air Jordan 5 "Oreo" a Retro Release
Footwear

Jordan Brand is Giving the Air Jordan 5 "Oreo" a Retro Release

The grayscale makeup from 2013 is returning in original form.

Travis Scott and fragment design's Air Jordan 1 Low Collab is the Main Attraction in This Week's Best Footwear Drops
Footwear

Travis Scott and fragment design's Air Jordan 1 Low Collab is the Main Attraction in This Week's Best Footwear Drops

Presented by Free Guy
The three-way collab is joined by the Air Jordan 1 High “Pollen”, JJJJound’s Vans Sk8-Mid collection, and sacai’s Nike Blazer Low “British Tan”.

 

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