Jordan Brand

Jordan Brand

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.

2015

Collaborates with October’s Very Own on two colorways of the Air Jordan 10

2014

Collaborates with Fragment Design on a special colorway for the AJ I
Releases the AJ XXIX (29)

2012

Oklahoma City Thunder (NBA) point guard Russell Westbrook joins the Jordan Brand roster of athletes
Releases the “Jordan Son of Mars” shoe, a hybrid of previous Air Jordan models

1994

Releases AJ III, the first Jordan sneaker designed by Tinker Hatfield

1989

Releases AJ IV, the first Jordan sneaker released to the global market

1986

Releases AJ II, designed by Peter Moore and Bruce Kilgore

1985

Air Jordan I, designed by Peter C. Moore, is released to the public
Jordan 6 Rings Looks to the Archives With "Cool Grey" Makeover
Footwear

Jordan 6 Rings Looks to the Archives With "Cool Grey" Makeover

A clean take on the hybrid sneaker.

On-Feet With Air Jordan 4 Retro OG "Bred"
Footwear  

On-Feet With Air Jordan 4 Retro OG "Bred"

Detailed shots of the coveted kicks.

The Air Jordan 4 OG "Bred" Returns for 30th Anniversary Celebrations
Footwear

The Air Jordan 4 OG "Bred" Returns for 30th Anniversary Celebrations

Complete with original packaging, a retro hangtag and “NIKE AIR” branding.

The Air Jordan 1 Receives a Pop of Color With the "Crimson Tint"
Footwear  

The Air Jordan 1 Receives a Pop of Color With the "Crimson Tint"

Presented by StockX
Cop yours before the official drop.

fragment design x Air Jordan 3 Sample Appears in the Wild
Footwear

fragment design x Air Jordan 3 Sample Appears in the Wild

Hiroshi Fujiwara flexed the unreleased pair after a Nike event in Hong Kong.

The Air Jordan 1 Receives New Leather in BLACK/PINK Colorway
Footwear

The Air Jordan 1 Receives New Leather in BLACK/PINK Colorway

A more textured pebbled leather.

Jordan Brand Drops an All-New AJ1 Cargo
Footwear

Jordan Brand Drops an All-New AJ1 Cargo

A classic look refreshed with cargo netting.

The Air Jordan 11 Low Receives a "Navy Snakeskin" Reptilian Remaster
Footwear

The Air Jordan 11 Low Receives a "Navy Snakeskin" Reptilian Remaster

An added texture to the clean look.

The Shoe Surgeon Creates One-Of-One Air Jordan 1 & AJ4 for Travis Scott
Footwear

The Shoe Surgeon Creates One-Of-One Air Jordan 1 & AJ4 for Travis Scott

Featuring a medley of luxurious leathers.

The Jordan Apex React is Coming in "Triple Black"
Footwear

The Jordan Apex React is Coming in "Triple Black"

Constructed with a Flyknit upper.
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