Jordan Brand

Jordan Brand Top 100

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

Air Jordan 1 Low OG "Oxidized Green" Releases Next Month
Footwear

Air Jordan 1 Low OG "Oxidized Green" Releases Next Month

A crispy summertime colorway.

Looking Back at the Best Olympic-Themed Sneakers
Footwear 

Looking Back at the Best Olympic-Themed Sneakers

From Michael Jordan’s Dream Team kicks to this year’s Paris-inspired Js.

Official Look at the Air Jordan 5 "Reverse Metallic"
Footwear

Official Look at the Air Jordan 5 "Reverse Metallic"

Sporting an all-white upper with “Metallic Silver” detailing at the midsole.

Official Images of the A Ma Maniére x Air Jordan 3 "Black/Violet Ore"
Footwear

Official Images of the A Ma Maniére x Air Jordan 3 "Black/Violet Ore"

Landing on shelves next month.

Jordan Brand Delivers Three Drops as an Ode To Parisian Style Sensibilities
Footwear 

Jordan Brand Delivers Three Drops as an Ode To Parisian Style Sensibilities

Presented by Jordan Brand
Penning a love letter to the City of Love, the heritage sneaker brand honors Paris with the Air Jordan 4 Wet Cement and Air Jordan 6 Retro Pearl ahead of the 2024 Paris Olympics.

Official Images of the Nigel Sylvester x Air Jordan 4 RM "Driveway Grey"
Footwear

Official Images of the Nigel Sylvester x Air Jordan 4 RM "Driveway Grey"

Another addition to the gradually expanding “Bike Air” canon.

First Look at the A Ma Maniére x Air Jordan 4 "Fossil Stone"
Footwear

First Look at the A Ma Maniére x Air Jordan 4 "Fossil Stone"

A “Fossil Stone” AMM x AJ4 joins the previously-teased “Phantom” colorway for a September release.

A "Metallic Gold" Air Jordan 5 Is Rumored to Arrive Next Year
Footwear

A "Metallic Gold" Air Jordan 5 Is Rumored to Arrive Next Year

Serving as a women’s-exclusive colorway of the sneaker.

First Look at the PSG x Air Jordan 1 Low OG
Footwear

First Look at the PSG x Air Jordan 1 Low OG

Featuring a white-to-red gradient at the toe box and Swooshes with embossed detailing.

Next Year's Rumored Air Jordan 1 Hi '85 "Bred" To Cost $250 USD
Footwear

Next Year's Rumored Air Jordan 1 Hi '85 "Bred" To Cost $250 USD

Arriving for NBA All-Star Weekend as Jordan Brand celebrates the 40th anniversary of the Air Jordan 1.

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