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ASICS

ASICS Top 10

Profile

Industries
Footwear
Founded September 1, 1949
Headquarters Kobe, Japan

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Description

ASICS is a Japanese athletic equipment company, producing footwear and sports equipment for a wide array of sports, incepted as Onitsuka Co. Ltd. in 1949 by Kihachiro Onitsuka. It was originally aimed at producing basketball shoes in his hometown of Kobe, Japan. The company’s trademark branding of crossed stripes first made its debut in the Mexico 66 design and has since become ubiquitous.
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Latest Collections

AWAKE NY Offers First Look at ASICS Collaboration
Footwear

AWAKE NY Offers First Look at ASICS Collaboration

Silver, gold and 3M accents.
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8.6K   6 Comments
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Kanye West & adidas Drop a Trio of All-Black YEEZYs in This Week's Footwear Drops
Footwear

Kanye West & adidas Drop a Trio of All-Black YEEZYs in This Week's Footwear Drops

Can you pull a trifecta?
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180.9K   8 Comments
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ASICS Drops Technical '90s-Inspired "Japanese Racers" Pack
Footwear

ASICS Drops Technical '90s-Inspired "Japanese Racers" Pack

Bright colorways adorn the SKYSENSOR & TARTHER.
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7.9K   4 Comments
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GmbH and ASICS Launch Tonal GEL-Kayano 5 Collaboration
Footwear

GmbH and ASICS Launch Tonal GEL-Kayano 5 Collaboration

A trio of futuristic runners.
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14.2K   5 Comments
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Shop the Top Picks From the SSENSE Summer Sale
Fashion

Shop the Top Picks From the SSENSE Summer Sale

Featuring Off-White™, A-COLD-WALL*, Kiko Kostadinov, Gucci, Balenciaga and more.
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11.5K   5 Comments
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sacai's Nike Blazer Mid Takes on Supreme's Clark Wallabees in This Week's Footwear Drops
Footwear

sacai's Nike Blazer Mid Takes on Supreme's Clark Wallabees in This Week's Footwear Drops

Releasing alongside adidas’ AM4GOT, HBX’s ASICS GEL-KAYANO 5, Neymar Jr.’s Nike Shox R4, and many more.
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29.1K   3 Comments
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The “Glow-In-The-Dark” adidas YEEZY BOOST 350 V2 Shines Bright in This Week's Footwear Drops
Footwear

The “Glow-In-The-Dark” adidas YEEZY BOOST 350 V2 Shines Bright in This Week's Footwear Drops

Alongside releases from Nike, adidas, ASICS, and more.
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72.5K   0 Comments
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ASICS GEL-KAYANO 5 OG "White" Gets Dipped in Fluorescent Yellow
Footwear

ASICS GEL-KAYANO 5 OG "White" Gets Dipped in Fluorescent Yellow

The chunky sneaker preps for the warmer months.
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4.8K   0 Comments
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Sneaker Freaker Reunites With ASICS for Premium GEL-LYTE III "Tiger Snake"
Footwear

Sneaker Freaker Reunites With ASICS for Premium GEL-LYTE III "Tiger Snake"

Top-shelf detailing, with packaging to match.
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10.3K   7 Comments
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A Closer Look at HBX's Web 1.0-Themed ASICS GEL-KAYANO 5 OG Collaboration
Footwear

A Closer Look at HBX's Web 1.0-Themed ASICS GEL-KAYANO 5 OG Collaboration

Dropping later this month.
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10.7K   2 Comments
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GmbH Teases Monochromatic ASICS GEL-Kayano 5 OG Collaboration
Footwear

GmbH Teases Monochromatic ASICS GEL-Kayano 5 OG Collaboration

The Berlin-based label puts its spin on the retro runner.
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11.0K   3 Comments
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A First Look HBX's ASICS GEL- KAYANO 5 OG Collaboration
Footwear

A First Look HBX's ASICS GEL- KAYANO 5 OG Collaboration

Referencing the late ’90s and Web 1.0.
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11.8K   6 Comments
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