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ASICS

ASICS Top 100

Profile

Industries
Footwear
Founded September 1, 1949
Headquarters Kobe, Japan

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Description

ASICS is a Japanese athletic equipment company, producing footwear and sports equipment for a wide array of sports, incepted as Onitsuka Co. Ltd. in 1949 by Kihachiro Onitsuka. It was originally aimed at producing basketball shoes in his hometown of Kobe, Japan. The company’s trademark branding of crossed stripes first made its debut in the Mexico 66 design and has since become ubiquitous.
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Latest Collections

ASICS GEL-NYC “Cream/Cloud Grey” Blends Cool Tones with Subtle Warmth
Footwear

ASICS GEL-NYC “Cream/Cloud Grey” Blends Cool Tones with Subtle Warmth
Topped with soft brown and lavender blue accents.
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2.0K    1   Comments
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JJJJound's ASICS GEL-QUANTUM 360 Arrives Next Week
Footwear

JJJJound's ASICS GEL-QUANTUM 360 Arrives Next Week
The Montreal-based label is back with another collaboration featuring the Japanese footwear brand.
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ASICS Reveals GEL-KAYANO 12.1 in Metallic “Silver/Red”
Footwear

ASICS Reveals GEL-KAYANO 12.1 in Metallic “Silver/Red”
Set against a white mesh upper.
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The ASICS GEL-NYC Surfaces in “Oatmeal/Bisque”
Footwear

The ASICS GEL-NYC Surfaces in “Oatmeal/Bisque”
Featuring a mesh upper with leathery overlays.
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1.2K    1   Comments
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ASICS Unveils GEL-KAYANO 12.1 "Black/Silver" Hybrid
Footwear

ASICS Unveils GEL-KAYANO 12.1 "Black/Silver" Hybrid
Expected to release sometime in 2025.
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2.3K    0   Comments
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ASICS Gives GEL-Quantum Kinetic a Summer 2025 Refresh
Footwear

ASICS Gives GEL-Quantum Kinetic a Summer 2025 Refresh
Futuristic comfort.
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921    0   Comments
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ASICS GT-2160 “Black/Morpho” Delivers Bold Contrast and Retro Appeal
Footwear

ASICS GT-2160 “Black/Morpho” Delivers Bold Contrast and Retro Appeal
Drawing aesthetic cues from the black morpho tetra fish.
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801    0   Comments
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More Silver JJJJound x ASICS GEL-KAYANO 14s Shine in This Week's Best Footwear Drops
Footwear

More Silver JJJJound x ASICS GEL-KAYANO 14s Shine in This Week's Best Footwear Drops
You can also look forward to the introduction of the New Balance ABZORB 2000, norda 008, and more.
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4.5K    0   Comments
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ASICS Sparks Up Fresh "Menthol Pack"
Footwear

ASICS Sparks Up Fresh "Menthol Pack"
Featuring the GEL-NYC, GEL-Kinetic Fluent, GEL-1130 and GT-2160.
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1.9K    0   Comments
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Little Tokyo Table Tennis Reveals ASICS GEL-NIMBUS 10.1 Collaboration
Footwear

Little Tokyo Table Tennis Reveals ASICS GEL-NIMBUS 10.1 Collaboration
Arriving on shelves alongside complementary apparel this weekend.
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7.1K    1   Comments
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ASICS To Release Two Vibrant New GEL-SEKIRAN Colorways
Footwear

ASICS To Release Two Vibrant New GEL-SEKIRAN Colorways
In “Green Gecko” and “Bright Rose.”
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3.6K    0   Comments
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Flower Power Graces the ASICS GEL-CUMULUS 16
Footwear

Flower Power Graces the ASICS GEL-CUMULUS 16
Two new floral renditions of the shoe have been assembled.
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4.6K    0   Comments
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