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The Last Emperor of Vietnam's Watch Becomes Most Expensive Rolex Ever Sold at Auction
Watches

The Last Emperor of Vietnam's Watch Becomes Most Expensive Rolex Ever Sold at Auction

Smashing its pre-auction estimate of $1.5 million USD several times over.
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WACKO MARIA's Atsuhiko Mori & Paul O'Neill of Levi's Cover intelligence Magazine's 4th Issue
Fashion

WACKO MARIA's Atsuhiko Mori & Paul O'Neill of Levi's Cover intelligence Magazine's 4th Issue

Canadian boutique HAVEN presents its take on the world.
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Take a Look at the WTAPS 2017 Spring/Summer Collection
Fashion

Take a Look at the WTAPS 2017 Spring/Summer Collection

Military basics for daily life.
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A Closer Look at the Off-White™ x Nike Air VaporMax
Footwear

A Closer Look at the Off-White™ x Nike Air VaporMax

Our best look yet at the much-anticipated design.
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Dissecting the Diversity of The North Face's Cult-Favorite Purple & White Labels
Fashion

Dissecting the Diversity of The North Face's Cult-Favorite Purple & White Labels

HYPEBEAST Magazine talks to Purple Label’s Eiichiro Homma and White Label’s Christian Lee.
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'The Sleep Curse' Portrays the Horrors of Sleep Deprivation
Entertainment

'The Sleep Curse' Portrays the Horrors of Sleep Deprivation

Forget about sleeping after watching this trailer.
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Converse Celebrates the All Star's 100th Anniversary With the Mickey Mouse Surfin Hi
Footwear

Converse Celebrates the All Star's 100th Anniversary With the Mickey Mouse Surfin Hi

Ride the wave.
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Nike Athletes Fail to Break the 2-Hour Marathon Challenge by 30 Seconds
Sports

Nike Athletes Fail to Break the 2-Hour Marathon Challenge by 30 Seconds

However, they managed to set a new world record.
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UNDERCOVER Partners With Isetan for The "LOST YOUTH" Pop-Up Shop
Fashion

UNDERCOVER Partners With Isetan for The "LOST YOUTH" Pop-Up Shop

One-off items from the mind of Jun Takahashi.
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GLCO Unveils Its 2017 Spring/Summer Collection
Fashion

GLCO Unveils Its 2017 Spring/Summer Collection

Inspired by the art of James Turrell.
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HYPEBEAST Eats: Koffee Mameya
Food & Beverage

HYPEBEAST Eats: Koffee Mameya

Meet Omotesando Koffee’s newest incarnation.
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PUMA Introduces All-New NETFIT Lacing Technology
Footwear

PUMA Introduces All-New NETFIT Lacing Technology

Open up a whole new world of lacing your shoes.
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