Trueno Wants You on the Dance Floor Listening to 'TURR4ZO'

From his customized Nike Shox R4 to sampling Los Wachiturros, Trueno’s fourth studio album packs danceable grooves and hip-hop rebellion into one.

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Argentine rap star Trueno is pulling listeners straight to the dance floor with his fourth studio album, TURR4ZO. Fresh off his recognition at the Latin GRAMMY Awards, the artist continues to expand his reach, carving out a place among hip-hop’s global elite.

At its core, TURR4ZO is a deeply personal project and an homage to his roots in Buenos Aires. The album blends urban, Caribbean, and rock influences with dynamic hip-hop, creating a sound that feels both local and universal. It pushes the genre forward while staying grounded in tradition, even incorporating nostalgic elements like samples from Los Wachiturros.

The album’s standout moments include collaborations with Milo J and Maria Becerra, blending Argentina’s top stars into danceable tracks that are repeat-worthy.

Ahead of the full release, Trueno offered fans an early glimpse with “X UNAS LLANTAS,” pairing the drop with a one-of-one pair of Nike Shox R4 “TR1,” customized by Flash Design.

“[TURR4ZO] is disguised as something very danceable and easy to digest, but it also carries a message— maybe more subtly, by bringing together polar opposites and expressing who I am. I love rhythm and fun songs, but hip-hop comes from protest, message, rebellion, so I tried to merge both.”

Read on for our full conversation with Trueno as he breaks down the making of TURR4ZO and the vision behind the record.

How did the name TURR4ZO come about?

“This album was crazy! [With past projects] the name came up midway through the process — maybe even earlier. With Atrevido, I already knew the title before starting the album. But this time, we had almost the entire project finished and still didn’t have a name. We were like, “damn, what are we going to call it?”

During the final sessions, we sampled Los Wachiturros. Because the album is so Argentine and deeply connected to who I am, we wanted to embody that identity. We were looking for a word that felt authentically Argentine. When the song “TURRAZO” came up in the studio, we thought, “This could be the title.” Then we said, “All right, the album is going to be called TURR4ZO.” It felt perfect — it represents everything: who I am, the personal side of the project, the Argentine identity, and the barrio. It all fits the overall concept.”

What sets TURR4ZO apart from your previous projects?

“There’s something that sets it apart, and something that connects it. The evolution, the search, and the message — it’s all new, and the album is new. At the same time, it condenses my entire journey: from the barrio roots of Atrevido, to the national pride in BIEN O MAL, to the sample, the message, and the hip-hop identity in EL ÚLTIMO BAILE. This album brings all of that together into something new. I feel like everything I did before led me to making TURR4ZO.”

How did you experiment with your sound on this album?

“It was a beautiful yet intense process. Every sample was chosen intentionally, not randomly. Each one connects to a specific lyric or moment in the beat. It was a deep process. In hip-hop, there’s something beautiful about reclaiming music through sampling, but there’s also the challenge of clearing samples legally.

We worked very hard with Sony, my producers, and everyone involved. We fought for every sample because they were very important to us. We also wanted to honor every artist and genre we referenced. It was difficult, but we’re very happy with the result.”

What message do you want fans to receive when they first listen to TURR4ZO?

“For people who already know me, it will feel like the evolution of everything I’ve done before and a reclaiming of all the concepts I’ve explored. For new listeners, it’s an introduction. It brings together hip-hop, Argentine identity, urban music, rock, and Caribbean influences. It’s like an introduction to myself.

We even joked that the album could’ve been called Mateo (my name), because it’s that personal. But TURR4ZO felt right: it’s my introduction to the world.”

You announced the album with a video to “Tírate un Paso.” Is this album meant for dancing?

“[TURR4ZO] is disguised as something very danceable and easy to digest, but it also carries a message — maybe more subtly, by bringing together polar opposites and expressing who I am. I love rhythm and fun songs, but hip-hop comes from protest, message, rebellion, so I tried to merge both.”

What excites you most about releasing your fourth studio album?

“I love all the songs. I’ve said it before, they’re like my children — I can’t choose just one because others would get jealous. But the album is very important for the people who know me to hear: it represents something deeply meaningful. Every track, from “RAIN IV”, which is dedicated to my parents, to “PUMA,” dedicated to my country, to “ESTILO SUDAKA,” which is for South America, the track with Pity [“PITY IN THE SKY”], the track with [Andrés] Calamaro [“1000 HORAS”], “URUGUAY”, inspired by my Uruguayan family.

It’s an album that every listen reveals something new. What I want is for people to truly get to know me. I want to be transparent. I want people to understand that everything I write comes from honesty and emotion, and I tried to put all of that into this project.

There are many subliminal messages I hope listeners discover on their second or third listen, so they can understand them more deeply. But I feel very fulfilled having said everything I needed to say and having paid tribute to everything I wanted to honor.”

What’s next for you after TURR4ZO?

“This feels like a turning point. I’ve already made the dedications I needed to my barrio, my country, my culture, myself. Now it’s about exploring, having fun, finding new horizons. I’m always pushing myself to try new things, to take rap to new places, to learn from other genres. That’s the mission now: to evolve and keep expanding, to take hip-hop to new places and find myself as I did with each album.”

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