The LEGO Group Unveils the First-Ever 'Shrek' Sets

Celebrating the iconic DreamWorks Animation franchise’s 25th anniversary, the beloved ogre is finally making his brick-built debut.

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Summmary

  • The LEGO Group and Universal Products & Experiences have officially partnered to release the first-ever Shrek LEGO sets
  • Created in celebration of the beloved franchise’s 25th anniversary, the launch includes two distinct products tailored for both adult collectors and younger fans
  • The flagship display set features brick-built versions of Shrek and Donkey, a Puss in Boots minifigure, and an intricate swamp base loaded with cinematic Easter eggs

Get ready to return to the swamp. In celebration of the 25th anniversary of DreamWorks Animation’s groundbreaking film, The LEGO Group has officially unveiled its first-ever Shrek sets. Partnering with Universal Products & Experiences, the iconic toy company is bringing the beloved ogre and the magical world of Far Far Away to life in brick form for the very first time, offering fans a highly nostalgic, hands-on tribute to one of animation’s most culturally significant franchises.

Headlining the release is the highly detailed “LEGO Shrek: Shrek, Donkey & Puss in Boots” display set, designed specifically for adult builders (18+). The 1,403-piece model features fully posable, brick-built iterations of Shrek and his trusty steed Donkey, alongside an exclusive Puss in Boots minifigure. Anchored by a diorama-style swamp base complete with the classic “Beware Ogre!” sign, the set is packed with deep-cut cinematic references, including an onion, sunflowers, a blue flower with red thorns, and even hidden Easter eggs tucked inside Shrek’s gut.

For younger fans and casual collectors, the launch also includes a new entry into the popular BrickHeadz line. The “LEGO BrickHeadz: Shrek, Donkey & Gingy” set features 259 pieces that construct stylised, square-headed figures of the three beloved characters. Recommended for ages 10 and up, the set incorporates playful, defining details ranging from Shrek’s signature ears to Gingy’s icing buttons.

As anticipation builds for the cinematic release of Shrek 5 in 2027, these nostalgic brick builds offer the perfect way to revisit the franchise’s legendary origins. Both the 18+ display model and the BrickHeadz figures are available for pre-order starting today, April 23, 2026, with a global launch set for June 1, 2026, via online and physical LEGO retail stores.

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Joyce Li
Joyce Li Editor

For over half a decade, Joyce Li has served as an Editor on Hypebeast's global team, leveraging profound industry insights to capture the zeitgeist. Through her editorial lens, she anticipates emerging trends while dedicating her platform to spotlighting those making the greatest impact on culture today. A storyteller first and foremost, she examines the cross-pollination of fashion, footwear, art, music, and sports. This intersectional approach has led to compelling interviews with industry-defining figures like LeBron James, Pharrell Williams, Tom Brady, NIGO, A$AP Rocky, KAWS, and more.

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