ASICS Debuts Studio Hagel Co-Designed NEOTIDE Sneaker

Arriving in “Sweet Pink” and “Brown Storm.”

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Name: Studio Hagel x ASICS NEOTIDE
Colorway: Sweet Pink/Clay Grey, Brown Storm/Feather Grey
SKU: 1203A862.200, 1203A862.700
MSRP: €190 EUR ( approx. $221 USD)
Release Date: March 6
Where to Buy: ASICS

ASICS has tapped Studio Hagel for the design of its brand new NEOTIDE sneaker, a brand new silhouette featuring a circular design built from recycled and repurposed ASICS products across Europe. A direct evolution of the previous NEOCURVE model, the NEOTIDE utilizes a “snow-sculpted” design philosophy, simplifying the complex, layered construction of the archival GEL-NYC into a smooth, continuous form.

Available in two colorways – “Sweet Pink” and “Brown Storm” – the silhouette features a mesh base layered with nubuck panels, creating a textured, hiking-inspired aesthetic. The upper is accented with embroidered “NEOTIDE” branding, while the tongue and quarters highlight Hagel’s experimental approach to form and finish. A chunky midsole paired with a traction-heavy outsole ensures durability and grip, balancing performance with a bold visual identity.

 

 

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