Gramicci Opens Its First Flagship Store in Tokyo

Giving away limited-edition shell totes.

Fashion
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Outdoor lifestyle brand Gramicci is set to open its first-ever flagship store in Japan, located in the heart of Harajuku, Tokyo. Spanning two floors and 159 square meters, the store embodies Gramicci’s values of freedom, community and nature. It offers an inviting space, blending calming natural elements like stone, wood and greenery to create a rugged yet urban atmosphere.

Shoppers can browse the full seasonal lineup alongside signature styles like the Gramicci Pant and G-Short. There’s also a cozy corner offering freshly brewed coffee, an ideal escape from the fast-paced city life. To mark the opening, customers who spend ¥10,000 JPY (approx. $96 USD) or more will receive a limited-edition shell tote made from ripstop fabric, complete with a playful message.

The Gramicci flagship store in Japan opens on April 19.

Gramicci Harajuku
6-13-11 Jingumae
Shibuya-ku
Tokyo


 

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