Toyota Unveils Apparel Capsule Collection
Including the Dickies and BEDWIN & THE HEARTBREAKERS collaborative “Thunder” work pants.
Toyota has unveiled an apparel capsule collection, where its iconic motifs and logos are integrated into a lineup of vintage-inspired hoodies, work pants, fleece pullovers, varsity jackets and headwear. The capsule apparel collection also includes a pair of workwear pants in a three way collaboration between Toyota, Dickies and BEDWIN & THE HEARTBREAKERS.
Among the lineup, the Nylon Varsity Jacket instantly catches the eye. Boasting a silhouette that’s reminiscent of automotive workwear, the jacket is offered in blue and gray colorways, complete with a large embroidered Toyota crew design on the back. Another noteworthy pick from the collection is the “Thunders” pants, a collaborative take on Dickie’s signature work pants. Available in beige, black, and gray, Toyota’s branding is subtly implemented into its waistband and as a small embroidery above the welt back pocket. These details arrive in a bright Toyota red, which is the brand’s most prominent brand color.
Prices go between ¥4,000 – ¥30,000 JPY (around $27 – $202 USD), this capsule is currently available online via YEN TOWN MARKET and at its in-store pop-up. The Toyota pop-up will remain open until March 17, 9 p.m. JST.
TOYOTA POP-UP
Shibuya PARCO, 5F, YEN TOWN MARKET
15-1 Udagawachō, Shibuya City,
Tokyo 150-8377
Japan
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