OREO Unveils Six New Products for 2025
Including “game day cookies” and frozen desserts.
OREO is set to kick off 2025 with a range of new products, including limited-edition cookies, returning fan favorites and new frozen treats. The brand will roll out six fresh offerings starting later this December.
First up are the Oreo Game Day Cookies, arriving December 26, just in time for football season. These limited-edition cookies feature five football-themed designs on the signature chocolate Oreo.
On January 3, Oreo will debut three new products: Oreo Loaded will feature Mega Stuf-level creme filled with bits of real Oreo cookies. Alongside this, Golden Oreo Cakesters will make a permanent comeback after over a decade, offering soft-baked golden cakes with creme filling. Additionally, Oreo Irish Creme Thins will deliver a flavor twist with notes of chocolate and vanilla. For bite-sized snacking, Oreo Minis Peanut Butter will also hit shelves in January, combining chocolate cookies with peanut butter creme.
Rounding out the launch, Oreo is introducing Frozen Treats Oreo Bites and Mini Bars. The Bites feature poppable frozen creme coated in Oreo cookie crumble, while the Mini Bars mix creme-flavored frozen dairy with Oreo cookie pieces.
