Levi's and BEAMS Team Up for a "Super Wide Collection" Collaboration
The fifth collaboration between the duo.
Levi’s and BEAMS are back with their fifth collaboration together, this time focusing on the “SUPER WIDE COLLECTION” that was initially released in 2021. Gaining popularity both regionally and internationally, the duo is now back with a new set of denim in two different shades.
The lineup includes a co-branded denim jacket, jeans and a t-shirt. The jacket is based on the LOT 506XX silhouette which has been commonly known as the “first model” for Levi’s. The denim jeans are based on the vintage 1950s 501XX silhouette with a wide stretch detail and the t-shirt arrives in a classic black colorway with the brands’ logos on the back. The denim pieces are focused on a dark wash and black color schemes.
The campaign focuses on the art of denim wear, as the pieces are modelled on everyday bonsai caretakers. Bonsai trees are considered to be an important part of Japanese culture, reflective values of patience and harmony. It requires great care and just like the denim wear by Levi’s and BEAMS, attention to detail is of the utmost important. The “SUPER WIDE COLLECTION” will be available for pre-sale starting on January 2 in-stores at Beams Japan, Beams Japan Shibuya and Beams Japan Kyoto. Check out Levis and BEAMS for more info.
