Bell & Ross Goes Bold With the BR-X5 Blue Lum Limited Edition

Featuring a multi-layer construction implemented with LM3D.

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Bell & Ross has revealed the BR-X5 Blue Lum, a fresh limited edition that proudly showcases the brand’s knack for playful lumens.

Continuing to draw inspiration from cockpits, the BR-X5 Blue Lum emanates a distinct and resplendent luminosity in the dark. A functional and bold statement on the wrist, the 41mm-sized reference emits a vivid and tinted glow that is achieved through a unique multi-layer construction as well as the utilization of titanium and LM3D — a luminescent composite developed by engineers at Bell & Ross.

Rendered in a pale blue and matte black palette, the dial is incorporated with block appliqué indices, skeletonized hour and minute hands and an elongated 3 o’clock date — exuding a digital-like effect. Powering this luminous timepiece is the BR-CAL.323, a COSC-certified manufacture movement, equipped with 70 hours of power reserve.

Limited to 500 pieces, the BR-X5 Blue Lum is on pre-order only with a price tag of $13,300 USD. For more information, visit Bell & Ross’ official website.

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Zoe Leung
Zoe Leung Senior Editor

Zoe Leung is a Senior Editor at Hypebeast, where she has been shaping the publication’s coverage of horology, art, design, and culture since 2023. Her extensive watch reporting spans exclusive manufacture visits with Maisons like Zenith, Jaeger-LeCoultre, and Grand Seiko, as well as insightful conversations with industry leaders and artisans. Beyond watches, she regularly spotlights international creatives and cultural phenomena, utilizing her knowledge of global music and entertainment subcultures to deliver narratives that explore the worldwide influence of contemporary visual storytelling and cross-cultural artistry.

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