UNIQLO Teams Up With Louvre Museum for 2024 UT GRAND PRIX

Reimagining works from the museum’s collection.

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UNIQLO has teamed up with Paris’ renowned Louvre Museum for the 2024 installment of its UT GRAND PRIX competition.

Established in 2005, the UT GRAND PRIX is a global T-shirt competition – serving as a cool way to get anyone across the world a chance to express their creativity. For the forthcoming year, UNIQLO has teamed up with the Louvre with the theme of “DISCOVERIES OF THE LOUVRE.” As such, the 2024 competition centers on designs, graphics and messages for works in the museum’s collection. Whether it be the “Winged Victory of Sampthrace,” “Liberty Leading the People,” “Mona Lisa” or another famed artwork, the competition allows submissions to completely redesign the works.

The competition’s grand prize winner will be awarded $20,000 USD and a private tour of the Louvre Museum. Additionally, the winning designs will be sold as part of UNIQLO’s UT Spring/Summer 2024 collection.

In other news, BEAMS and The North Face Purple Label unveil collaborative field jackets and wind parkas. 

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