Fucking Awesome Leans Into Its Evocative Aesthetic for Summer 2023

Featuring striking detailing, eye-catching patterns, and bold graphics.

Fashion
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Following its pattern-heavy Spring 2023 collection, Fucking Awesome has now returned to unveil its Summer 2023 collection. The latest seasonal range sees the Los Angeles-based label lean into its evocative aesthetic with another offering of standout Cut & Sew styles.

The Summer 2023 collection from Fucking Awesome is led by workwear-inspired takes including a rivet-marked denim vest with matching shorts and short sleeve mechanic’s shirt. Other notables include simple blouson jackets, graphic print knit sweaters, full print short sleeve button-up shirts, jeans in a variety of washes. Sporting takes are also featured in the collection in the form of a zip-up cycling shirt, shorts, and more. Finishing up the Summer 2023 collection are graphic print street staples like sweatshirts and T-shirts, along with caps and an array of accessories.

Check out lookbook above and catch Drop 1 of Fucking Awesome’s Summer 2023 collection May 17, 11 a.m PST (2 p.m. EDT) on Fucking Awesome’s website, at the brand’s Los Angeles and New York flagship locations, and from select retailers. Drop 2 of Fucking Awesome’s Summer 2023 collection will be arriving June 7, 11 a.m. PST (2 p.m. EDT).

For more contemporary fashion, Jakob Hetzer appreciates bygone era and questions perception with his JH – PROOF OF EXISTENCE book release.

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