thisisneverthat Releases Second Grateful Dead Collaboration

Drawing from iconic motifs of the psychedelic rock band.

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Seoul-based thisisneverthat is officially dropping its second collaborative capsule with the legendary American rock band, Grateful Dead. Joining forces with the cult-favorite psychedelic rock band, thisisneverthat continues to pay homage to the ’60s group known to be “the pioneering Godfathers of the jam band world.” Consistently boasting an eclectic style, the collaboration leans into the band’s unique aesthetic for its classic wardrobe staples.

The collection sees various renditions of its iconic bear motif featured across most of the pieces. The dancing bears graphics as well as the roses, lightning and psychedelic artwork often seen on Grateful Dead merch, is transferred onto a co-branded thisisneverthat denim jacket. The patchwork includes all the aforementioned motifs, giving the outerwear piece a vintage look.

The silhouette of the dancing bear is also seen highlighting a pair of green slacks and a matching baseball cap. Floral and skull motifs are prominently placed across the hoodie, while more of the bears are seen on a selection of t-shirts. Rounding out the collaborative collection are the series of accessories, including a bundle of dancing bears as a keychain and a glow-in-the-dark duffle bag.

Take a look above at the second collaborative collection between thisisneverthat x Grateful Dead, arriving in-stores and online on April 7.

In other fashion news, G-Dragon’s PEACEMINUSONE and Nike have dropped a new technical apparel collection.

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