Paria Farzaneh Shows a Softer Side to Menswear for SS23
Drawing from her grandma’s bathroom curtains and her Iranian heritage.






















From Converse collaborations to exploring AI with Beats, Paria Farzaneh is one of the UK’s most diverse talents, with her fashion shows consistently moving the needle when it comes to creativity — remind yourself of Fall/Winter 2020’s “Number 6” collection for a hit of high-octane inspiration. She soon followed up during the lockdown with a social experiment-centric FW21 collection and campaign, and has since segmented herself as a designer unlike many others, capable of blending heritage, sportswear, and cultural impact into one organized presentation.
Farzaneh’s Spring/Summer 2023 collection, which debuted as part of London Fashion Week, once again proved that moving away from the norm is often a wise decision. A selected audience clambered into Phoenix Garden — a delicate community garden and charity space sprawling in foliage between Soho and Convent Garden’s hustle and bustle — and in true Farzaneh form, looks paid homage to her Iranian roots.
Yet, SS23 was served a switch from what has come before. While technical gilets and work pants were worn with indoor slippers and blue shorts came with extended layers for that ready-to-hike feel we’re accustomed to, much of the designer’s work this season showed a softer side to her aesthetic.
Her grandma’s bathroom curtains informed geometric shapes throughout the collection, from the cut-outs in lace numbers to the way garments actually fell on the models — note look nine, a mish-mash of Little Red Riding Hood and doily-esque net curtains, spearing off to the edges to reveal a lace-trimmed shirt also worn open as to suggest the opening of curtains on a window. Geometry provided texture, highlighting the dimensions on otherwise classic white shirts, while another white ensemble comprised a creamy camp collar shirt printed with traditional artistic designs and was styled alongside another lace cut-out piece, this time a zip-up jacket.
Take a look at Paria Farzaneh’s SS23 collection above, and find more London Fashion Week SS23 content across Hypebeast and on @HypebeastUK‘s new Instagram account.
Elsewhere, Helen Kirkum has debuted her very-first in-house sneaker.