adidas‘ music roster is stuffed with iconic artists of various genres, one of which is the global icon Bad Bunny. The Puerto Rican legend has linked up with the Three Stripes for an array of sneaker collaborations atop the Forum, CL Response and the Powerphase, and now he’s schemed up a new activation that celebrates his creative journey. A select number of fans will receive the opportunity to hop on a flight to spend a night in Puerto Rico and then fly to New York to attend his concert at Yankee Stadium. The trip is representative of PR’s everlasting summers and the innate creativity has gotten Benito to where he is today.
The plane is custom-wrapped with a baby blue and white color scheme and is embellished with an oversized Trefoil logo at the tail as well as “Bad Bunny” underneath the windows. It’s a symbolic icon of his art and serves as an ode to summer and freedom. Sign-ups are now open through the CONFIRMED app, and you can expect the winners to be announced on August 18.
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