BAIT Joins Columbia Sportswear's PFG for a Full Fishing Collection
A different kind of bait for your fishing line.











BAIT has finally released a fishing collection. Joining the longstanding sportswear label Columbia, the two have tapped into the Columbia archives to revive and rework some of the past silhouettes from the PFG (performance fishing gear) series.
The collection is comprised of apparel, footwear, and accessories in the form of two graphic tees, a fishing vest, fishing anorak, fishing pants (convertible to fishing shorts), a tackle box, dry bag, bandanas, and a boonie hat. Each piece of outerwear sees a muted gray shade colorblocked with pastel yellow and pink. With functionality in mind, the vest, pants, anorak, and hat all feature water-resistant construction and a multitude of pockets for carrying gear.
For footwear, the two labels give the Columbia Arque sneaker a “Salmon” makeover. The outdoor shoe sees a neoprene bootie with Techlite+ cushioning. To emphasize the “Salmon” colorway, the uppers have been treated with an iridescent salmon scale panel. Those interested can head over to BAIT to shop the full collection.
In other fashion news, Champion taps Social Status for a vintage-inspired capsule collection.