NEFF Leaps Into the World of Minecraft With Otherworldly Custom Dye Collection

Custom-dyed washes and screen printed graphics on hats, shirts and sweaters, combining both worlds.

Fashion 
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NEFF, the headwear brand heavily renowned in the skate and snow community, is leaping into the world of Minecraft to deliver a universe-expanding collection. Minecraft, the sandbox video game, mixes elements of survival, building, crafting, exploration, and combat, creating one of the most versatile game ever made, much like NEFF themselves. Tapping into this blocky pixelated experience, NEFF takes another step towards a new elevated design language with this collaboration of apparel and headwear.

The NEFF x Minecraft collection will consist of eight pieces including hats, T-shirts, shorts, long sleeve shirts and sweaters. The capsule comes along with a mix of flat and high-density screen-printed graphics, featuring custom dyed washes and iconic imagery from the Minecraft franchise itself. With an eclectic otherworldly design palette and a fun mix of color, this collection mixes the world of apparel and video games in a true-to-each fusion. 

 

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The eight-piece NEFF x Minecraft collection is available now on the brand’s website as well as select retailers. 

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