Burger King Unveils Innovative Touchless Restaurant Order System

Launching in 2021.

Food & Beverage
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Burger King has unveiled plans for an innovative new restaurant design that boasts of a “touchless” order system.

Billed as the “Restaurant of Tomorrow,” the new Burger King branch will feature three lanes for “Pick Up, “Park & Order” and “Drive-Thru” — one lane dedicated for food delivery drivers. The store will operate with a solar charging system and seating arrangements will be placed on the second floor for dine-in. Drive-thru customers will be given their orders via a conveyor belt at a designated pickup spot in the parking lot; curbside pickup customers can park their vehicles under a solar power canopy and place their orders through QR codes, and customers ordering takeout without vehicles will be served via a walkup window.

According to the NPD Group, drive-thru visits increased by 26 percent from April to June 2020 following the COVID-19 outbreak.

The new Burger King stores will launch in Miami and Latin America in 2021.

Elsewhere in food, Japanese conveyor belt sushi chain Kappa Sushi recently launched a new service that brings the conveyor to you.

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Sophie Caraan
Sophie Caraan Managing Editor

Sophie Caraan is the Managing Editor at Hypebeast, where she sets the editorial direction, standards, and output strategy for the HQ team. With a decade of editorial experience, she brings both a storyteller's instinct and a strategist's eye — spotlighting the figures and movements that shape the culture across a multitude of lanes. Her tenure is marked by high-impact conversations with the likes of RZA, Mads Mikkelsen, CORTIS, Erling Haaland, Kasing Lung, NIGO, and more.

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