"The Cindy Sherman Effect" Bank Austria Kunstforum Wien

The Cindy Sherman Effect Identity and Transformation in Contemporary Art Bank Austria Kunstforum Wien

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Cindy Sherman Untitled Film Still #2, 1977 Silbergelatineabzug 37 5/8 x 27 1/2 in. | 95,5 x 70 cm KUNSTMUSEUM WOLFSBURG Courtesy of the artist and Metro Pictures, New York

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Cindy Sherman Untitled Film Still #48, 1979 Silbergelatineabzug 28 x 37 5/8 in. | 71 x 95,5 cm Tate: Presented by Janet Wolfson de Botton 1996 Courtesy of the artist and Metro Pictures, New York

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Cindy Sherman Un Untitled Film Still #58, 1980 Silbergelatineabzug 26 5/8 x 39 5/8 in. | 67,5 x 100,5 cm KUNSTMUSEUM WOLFSBURG Courtesy of the artist and Metro Pictures, New York

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Cindy Sherman Untitled #93, 1981 Chromogener Farbabzug 24 x 48 in. | 61 x 121,9 cm Astrup Fearnley Collection, Oslo, Norway Courtesy of the artist and Metro Pictures, New York

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Cindy Sherman Untitled #112, 1982 Chromogener Farbabzug 45 1/4 x 30 in. | 114,9 x 76 cm Kröller-Müller Museum, Otterlo, The Netherlands Courtesy of the artist and Metro Pictures, New York

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Samuel Fosso The Liberated American Woman of the 70s, 1997 aus der Serie Tati C-Print, 125 × 125 cm | 49 1/4 × 49 1/4 in. © Samuel Fosso, courtesy Jean Marc Patras, Paris

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Candice Breitz Becoming, 2003 14-Kanal-Video-Installation (7 2-Kanal-Video-Installationen), Größe variabel Courtesy KOW Berlin Film-Stills: Alexander Fahl

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Douglas Gordon Self-Portrait of You + Me (Richard Burton), 2006 Silbergelatineabzug, Rauch, Spiegel und Künstlerrahmen, 125 x 125 x 6 cm | 49 1/4 x 49 1/4 x 2 3/8 in. Sammlung Ringier, Schweiz © Studio lost but found/ Bildrecht, Wien 2020 Foto: Paul Seewer

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Catherine Opie Hans, 1995 Chromogener Abzug, 50,8 × 40,6 cm | 20 × 16 in. Courtesy the artist, Regen Projects, Los Angeles and Thomas Dane Gallery, © Catherine Opie

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Julian Rosefeldt Manifesto (Sturtevant), 2015/2017 LightJet-Abzug, gerahmt, 172 × 137 cm | 67 3/4 × 54 in. Courtesy of the artist and KÖNIG GALERIE Berlin, London, Tokyo

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Gavin Turk Krung Tavi, 2010 Ton, 37 × 23 × 26 cm | 14 5/8 × 9 × 10 1/4 in. Galeri Artist, Istanbul © Gavin Turk Foto: Galerie Krinzinger

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Sophie Calle “BIRTHDAY CEREMONY (1986)”, 1980–1993 Vitrine mit persönlichen Objekten, 170×85×48cm | 66 7/8 × 33 1/2 × 18 7/8 in. ARNDT Collection © Sophie Calle und Bildrecht, Wien 2020

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Eva Schlegel untitled (021), 2003 Lamdaabzug, 120 × 100 cm | 47 1/4 × 39 3/8 in. Courtesy Galerie Krinzinger, Vienna © Eva Schlegel und Bildrecht, Wien 2020

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Blame Cindy Sherman for the superimposed “selfie.” Though the term or social media technology didn’t exist in the ‘70s, Sherman has developed an outstanding contemporary art “feed” revolving her ever-changing identities. The Bank Austria Kunstforum will soon launch a landmark survey surrounding the boundary-pushing work of the seminal photographer.

Entitled “The Cindy Sherman Effect. Identity and Transformation in Contemporary Art,” the decades-spanning presentation will explore Sherman’s self-portraiture, performance photography, and artistic role play. Centripetal themes include human identity, transformation, and fictional narratives in today’s social media-dominated era.

Sherman’s radical use of the camera as an artistic medium is also a highlight of the exhibition as well. “The camera is used as a mirror or stage for performances of the self – or of a representative or surrogate of the self – in order to examine and deconstruct the imaged interpretation of both social and sexual identity. In Sherman’s legacy, this artistic approach was followed by many artists,” said the institution.

The museum will also juxtapose works by Sherman with several contemporary artists that evoke gender-specific, cultural, and sexual stereotypes in their works. “Sherman also inspired succeeding generations to explore the thematic field of Identity and Transformation in manifold media, but without principally modifying formerly developed artistic procedures themselves,” the Kunstforum added.

View select photographic works by Sherman in the slideshow above and then visit the Kunstforum Wien’s website to learn more about the sprawling presentation. “The Cindy Sherman Effect” will go on view this January 29 until June 21.

Bank Austria Kunstforum Wien
Freyung 8, 1010
Wien, Austria

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