Earlier this week, Chicago artist tobi lou debuted a new single titled “Waterboy.” Now, teaming up with directors Andy Koeger and HiDef The Chef, tobi lou is sharing a visual for his G-Slow- and William Nunez-produced track.
“I think it comes from standing in front of the TV whether it was watching wrestling, WWF, or watching MTV, like a music video like Missy Elliott. Or even watching the intro to Fresh Prince, even that’s visually entertaining,” tobi lou told Billboard earlier this year, sharing some insight into what inspires his visual approach. “It kind of set itself in stone when I saw Kanye West make his art. I got introduced to it with Missy and Busta Rhymes and all these crazy dope videos, and then when Kanye was doing it – I was just like ‘wow.’ I just want to make things. I wanted to make music always … but there’s nothing more magical then why you pair something with music and you get it right. Whether it’s just watching a movie and a scene comes on, and what’s happening in the scene is great and the score is great. It could be Disney On Ice. … Me and Glassface, who has done all my videos, I’ve always told him: people can think whatever they want about my music in general. Like, they can say ‘he can’t do this,’ or ‘he sounds like this,’ or ‘I hate this’ – but you can’t say much about my visuals.”
You can take a look at tobi lou’s new video for “Waterboy” above.
For more, revisit Tobi Lou’s music video for “SAILOR,” which initially landed on YouTube in March of last year.