RHUDE Reveals Philippines Inspired PUMA CELL Endura "Sundry"

RHUDE’s founder, Rhuigi Villaseñor, pays homage to his mother and Filipino heritage.

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RHUDE is next in line to share its own rendition of the PUMA CELL Endura.

The LA-based line was founded by Rhuigi Villaseñor back in 2015, and the forthcoming drop pays homage to his Filipino roots. Dubbed “Sundry,” the colorway reflects a traditional dying technique he learned from his mother prior to his family moving to the US. Furthermore, the sneaker features a mix of leather and mesh dipped in neutral tones, while PUMA’s retro ”CELL PUMA” branding is found on the heel in mint green.

The RHUDE x PUMA CELL Endura “Sundry” will release on March 2 at select PUMA retailers and Puma.com for $150 USD.

In related news, PUMA fans can also browse through its recent lookbook alongside ADER Error.

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