IKEA to Release Air-Purifying "Gunrid" Curtains
Coming after years of experimentation.
IKEA has announced “Gunrid,” a new product aimed at reducing air pollution. The air-purifying curtains are the product of years of experimentation in collaboration with universities in Europe and Asia. The process works due to a “mineral-based photocatalyst” which can break down a number of common pollutants when it is exposed to light. The material works in both natural and artificial light.
Announcing the “Gunrid” project, IKEA’s product developer Mauricio Affonso explained that “textiles are used across homes, and by enabling a curtain to purify air, we are creating an affordable and space-saving air purifying solution that also makes the home more beautiful.”
IKEA head of sustainability Lena Pripp-Kovac added that the curtains “will increase people’s awareness of indoor air pollution, inspiring behavioural changes that contribute to the world of clean air. ‘Gunrid’ is the first product to use the technology, but the development will give us opportunities for future applications on other textiles. We know there is no single solution to solve air pollution. We work long term for positive change, to enable people to live healthier and more sustainable lives.” The air-purifying curtains are slated to release in IKEA stores in 2020.
In related news, IKEA recently launched a furniture rental program in Sweden.