Michael B. Jordan Fronts New Coach Ads

As the brand’s new Global Menswear Ambassador.

Fashion
27,257 Hypes 9 Comments

In fall of 2018, Coach announced Black Panther actor Michael B. Jordan would become the brand’s new Global Menswear Ambassador.

With 2019 only a few days old, Coach has released its first campaign starring Jordan rocking the label’s luxe leather goods and apparel items. Inspired by a “backstage” look set at a fading carnival, the photoset shot by Craig McDean features Jordan alongside a vintage car sporting key choice items from Coach’s Spring 2019 Ready-to-Wear line such as a color-blocked shearling jacket, a blue leather moto and a patchwork leather MA-1. Accessories also take the limelight including the Signature Rivington Backpack, the Rivington Belt Bag and the Metropolitan Carryall.

“I’ve really enjoyed getting to know Michael over the last few years,” said Stuart Vevers, Coach’s creative director. “He has been a true supporter of Coach so it felt like a really natural step to collaborate more closely and create a partnership we can take to the next level.”

“I’m proud to be the face of Coach men’s,” Jordan said. “I’ve been a fan of Coach for a long time and truly respect their inclusive and optimistic values. I’m honored to be a part of Stuart’s vision and creative process.”

For more on the actor, Michael B. Jordan talks Creed II, Nike collaboration and getting knocked out for Stallone in our exclusive interview.

Read Full Article

What to Read Next

Mac Miller's Charity Gives a Helping Hand to Pittsburgh's Youth
Music

Mac Miller's Charity Gives a Helping Hand to Pittsburgh's Youth

$700K USD has been raised.

Prada Linea Rossa Releases a Set of Colorful Goggle Eyewear
Fashion

Prada Linea Rossa Releases a Set of Colorful Goggle Eyewear

Contemporary athleisure.

Cartier’s Attempt to Impose Its "Love" Trademark Has Been Rejected
Fashion

Cartier’s Attempt to Impose Its "Love" Trademark Has Been Rejected

Guess you can’t buy “love.”


Check out Gucci's Stud-Covered Aguru Leather Sandal
Footwear

Check out Gucci's Stud-Covered Aguru Leather Sandal

More rock ’n’ roll from Alessandro Michele.

Donald Trump Debuts 'Game of Thrones'-Themed Poster
Entertainment

Donald Trump Debuts 'Game of Thrones'-Themed Poster

During a recent cabinet meeting at the White House.

Bruno Mars Celebrated 2019 by Gifting His Entire Band Gold AP Royal Oak Watches
Fashion

Bruno Mars Celebrated 2019 by Gifting His Entire Band Gold AP Royal Oak Watches

18K magic.

More ▾
 
Subscribe to our Newsletter

Receive the latest in Footwear, Fashion, Music and Creativity in our newsletters.

By Subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.