Joji Takes Us Desk Shopping at IKEA

From recreating “A Milli” to sold-out shows, peep our video interview with the budding musician.

By //Music 

Fresh off the release of the Trippie Redd-assisted acoustic duet version of “18,” 88rising affiliate Joji decided to enjoy the spoils of his success with a trip to everyone’s favorite Scandinavian home furnishings institution: IKEA. Documenting the shopping spree — and the energetic performance that capped off the day — we accompanied Joji as he picked up some new furniture and opened up about his origins.

Born and raised in Japan, Joji learned about American culture like many other overseas kids his age did: rap music and 2000s internet culture. From early YouTube and internet humor to Lil Wayne’s 2008 classic “A Milli,” the most significant parts of Joji’s upbringing gave him the foundations he needed for the multi-discipline career he has now. Although uncertain about a career in music at first, everything paid off after the first few songs as he now stands as one of the modern era’s more acclaimed singer-songwriters.

You can check out our entire feature with Joji above, and don’t forget to check out his latest studio project.

Last month, Joji linked up with Rich Brian for a record off the “Dat $tick” rapper’s debut studio album Amen.

Read Full Article
Producer
Kevin Wong/HYPEBEAST
Director
Jordan Hall/HYPEBEAST
Videographer
Kyle Reyes/HYPEBEAST
InterviewsVideosjoji

You may also like

joji Takes Flight for 88rising's "Head In The Clouds" Video
Music

joji Takes Flight for 88rising's "Head In The Clouds" Video

The final song on 88rising’s recent album.
701 Hypes 0 Comments
An Exclusive Look at STAMPD & IKEA's Full Collaborative Collection
Fashion

An Exclusive Look at STAMPD & IKEA's Full Collaborative Collection

The SPÄNST range offers everything from a mesh wardrobe to a skateboard & basketball hoop.
58,608 Hypes 24 Comments
Here's Your First Look at the Virgil Abloh x IKEA "MARKERAD" Collaboration Series
Design 

Here's Your First Look at the Virgil Abloh x IKEA "MARKERAD" Collaboration Series

The Off-White™ designer comments on modern day home furnishings.
129,034 Hypes 93 Comments
A$AP Twelvyy Takes Us Uptown in New "Periodic Table" Video
Music

A$AP Twelvyy Takes Us Uptown in New "Periodic Table" Video

Last year being broke.
565 Hypes 0 Comments
HUF Summer 2018 Collection Takes Us on an American Road Trip
Fashion

HUF Summer 2018 Collection Takes Us on an American Road Trip

Cheap motels and muscle cars.
3,981 Hypes 5 Comments


What to Read Next

Nike's Kyrie 4 "Year of the Monkey" Gets a Stateside Drop Date
Footwear

Nike's Kyrie 4 "Year of the Monkey" Gets a Stateside Drop Date

It’s all in the details.

Carnival Traded a Free Cruise for a Snapchat Handle
Travel

Carnival Traded a Free Cruise for a Snapchat Handle

From a 15-year-old.

Swedish House Mafia Teases Collaborative Nike Air Force 1
Fashion

Swedish House Mafia Teases Collaborative Nike Air Force 1

Along with Virgil Abloh-designed merch.


Best New Tracks: A$AP Rocky, Smokepurpp, Puma Blue, The Weeknd, Rich The Kid, Tyler, The Creator and More
Music 

Best New Tracks: A$AP Rocky, Smokepurpp, Puma Blue, The Weeknd, Rich The Kid, Tyler, The Creator and More

Get your weekend playlists ready.

UNDEFEATED x adidas UltraBOOST in White Revealed
Footwear

UNDEFEATED x adidas UltraBOOST in White Revealed

CEO Eric Peng Cheng shows off a clean summer runner.

Instagram Finally Revives GIPHY Functionality
Tech

Instagram Finally Revives GIPHY Functionality

The GIFs are back.

More ▾