The Good Company Unveils a New Set of Branded Apparel for FW18

Catchy phrases and graphic imagery.

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Fashion
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The Good Company returns to our pages following a lengthy absence to present its Fall/Winter 2018 collection. A diverse set of casual streetwear staples, including T-shirts, long-sleeve crewnecks, hoodies, track pants, a pair of caps and a branded carabiner clip are presented in a lively color palette of green, yellow and orange with touches of black and white also thrown in.

As we’ve seen time and time again from the NYC-based imprint, each of the featured pieces adopt catchy taglines and/or graphic imagery, forming the lineup’s artistic focal point. Standout pieces from the range include the “A splash in time” tee, which fronts an image of the earth submerged in water while placed in the palm of a hand, as well as the branded shirt spotlighting a dog with angel wings and a halo. The collection is now available for purchase via the label’s online shop.

In case you missed it, watch Jerry Lorenzo take us behind the scenes of Fear of God’s 6th collection.

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