Procell & Awake NY Reveal a Limited Halloween T-Shirt Collab
Available at their All Hallows’ Eve pop-up.
To celebrate Halloween, Awake NY announced a special themed pop-up at New York-based vintage retailer Procell.
Commemorating the special retail experience, Awake NY and Procell put together a T-shirt centered around the slasher flick sub-genre of horror films that has become synonymous with All Hallows’ Eve celebrations. The chest area of the shirt features a slashed take on Awake’s signature logo and a pair of knife-wielding hands surrounding a skyline of New York captioned with the phrase “RUN YOUR POCKETS.” Finally the rear of the shirt notes the date and time of the pop-up accompanied by a weathered motif of Jason Vorhees‘ hockey mask made famous in the Friday the 13th film series.
The limited Awake NY x Procell Halloween T-shirt collab will be available at the pop-up and on the Shopify Frenzy App from October 31-November 2.
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Procell
5 Delancey St,
New York, NY 10002,
U.S.A.
