Procell

AWAKE NY, Heron Preston, Union LA & More Join for Social Studies NYC Event
Fashion

AWAKE NY, Heron Preston, Union LA & More Join for Social Studies NYC Event

Going down this weekend.

Procell & Awake NY Reveal a Limited Halloween T-Shirt Collab
Fashion

Procell & Awake NY Reveal a Limited Halloween T-Shirt Collab

Available at their All Hallows’ Eve pop-up.

A Closer Look at Procell’s Pop-Up at LN-CC
Fashion  

A Closer Look at Procell’s Pop-Up at LN-CC

We find out how and why the collaboration came around.

Procell & New Museum Store Drop Exclusive Capsule of Vintage Art T-Shirts
Fashion

Procell & New Museum Store Drop Exclusive Capsule of Vintage Art T-Shirts

As part of the New Museum Store’s “New Voices” initiative.

Alexander Wang Taps Procell Vintage on Exclusive Rap T-Shirt Collection
Fashion  

Alexander Wang Taps Procell Vintage on Exclusive Rap T-Shirt Collection

Featuring an exclusive Q&A with Wang about the collab.

SERIES by Bodega Repurposes Reverse Weave Champion Sweats Into a Collection of Caps
Fashion

SERIES by Bodega Repurposes Reverse Weave Champion Sweats Into a Collection of Caps

Brian Procell discusses Champion’s history and the vintage market.