Kendrick Lamar is reportedly looking at a new publishing deal that could net him in the range of $20 to $40 million USD. According to Billboard, the move comes because his current Warner/Chappell deal has expired. Lamar’s management at Top Dawg Entertainment is allegedly considered a bid for $28 million and another for $23 million, $11 million of which would be acquired upon signing. “Such offers would likely be for Lamar’s entire catalog,” Billboard notes. “But the terms Lamar’s camp is seeking weren’t clear.”
Lamar’s DAMN. was the Top Billboard 200 Album of 2017 and was the album of the year at the GRAMMY Awards. The Compton rapper had total album sales of 1.13 million units last year and 2.63 million track sales, according to Nielsen Music. His album consumption units added up to 4.135 million units. In total, Kendrick Lamar has generated 9.5 million album consumption units throughout his entire career.
Representatives from Warner Music Group and Top Dawg Entertainment declined to comment. Learn more about Kendrick Lamar’s potential deals via Billboard.