PUMA and Daily Paper Reunite for a Football Themed Capsule

Inspired by PUMA’s 20 year history of supporting African soccer.


By //Fashion

After releasing a collaborative collection and two new colorways of the Court Platform silhouette, earlier this year, PUMA has reunited with Amsterdam-based streetwear brand Daily Paper for another capsule collection. Whereas the first joint release from the two brands had bold African influences, the latest drop focuses on PUMA’s 20 year history of supporting African football.

For this, Daily Paper has reinterpreted football team kits and gear with intricate graphics and color-blocking that is a reference to some of the African national teams — Ghana, Cameroon and Côte d’Ivoire — that PUMA has sponsored. Another motif throughout the collection is the number 20 written in Amharic, a language spoken in Ethiopia, that is featured on a range of pieces. The capsule also takes in footwear, with classic sneaker silhouettes from the archive also being reworked by Daily Paper. The collection is set to drop from select retailers including Hanon on September 16.

As well as releasing the capsule collection, PUMA and Daily Paper have also donated money to building a football pitch and facilities at the Accra Senior Girls School in Ghana, as well as providing gear for the team. A short film showing the project is set to be screened in several cities across the world on September 21.

PUMA has also recently collaborated with Berlin-based Solebox on a “Champagne” pack.

Read Full Article
Image Credit
PUMA
PUMADaily PaperDaily Paper x PUMALookbooks

You may also like

WHIZ LIMITED and mita sneakers Reunite for a PUMA Suede Ignite
Footwear

WHIZ LIMITED and mita sneakers Reunite for a PUMA Suede Ignite

One more collab before the year ends.
1,719 Hypes 3 Comments
Daily Paper Travels to South Africa for Fall/Winter 2017 Lookbook
Fashion

Daily Paper Travels to South Africa for Fall/Winter 2017 Lookbook

Titled “Children of the City.”
3,997 Hypes 0 Comments
Daily Paper Celebrates PUMA's 20-Year Partnership With African Soccer
Fashion

Daily Paper Celebrates PUMA's 20-Year Partnership With African Soccer

Spotlighting the sportswear company’s work in Ghana.
1,593 Hypes 0 Comments
Daily Paper Highlights African Tribes & Travel for Spring/Summer 2018 "Transcend Borders" Lookbook
Fashion

Daily Paper Highlights African Tribes & Travel for Spring/Summer 2018 "Transcend Borders" Lookbook

Continuing the theme of the previous seasonal line.
5,163 Hypes 4 Comments
SILAS and Artist FRENCH Join Forces on a Metal-Themed Capsule Collection
Fashion

SILAS and Artist FRENCH Join Forces on a Metal-Themed Capsule Collection

T-Shirts, hoodies and crewneck tops.
1,693 Hypes 0 Comments


What to Read Next

BAPE Debuts "DOT CAMO" on a New Military-Inspired Collection
Fashion

BAPE Debuts "DOT CAMO" on a New Military-Inspired Collection

Including a Porter collaboration.
4,492 Hypes 0 Comments

Netflix's 'The Punisher' Is Seen in Action With New Teaser Photos
Entertainment

Netflix's 'The Punisher' Is Seen in Action With New Teaser Photos

Joining Frank is Karen Page from ‘Daredevil.’
1,125 Hypes 0 Comments

Nike Presents a "Bordeaux" & "Bright Cactus" Mixed Air Max Zero
Footwear

Nike Presents a "Bordeaux" & "Bright Cactus" Mixed Air Max Zero

A familiar color meets a comfortable model.
1,491 Hypes 0 Comments


Nas, Foot Locker and Timberland Link Up for Fall 2017 Legends Collection
Footwear

Nas, Foot Locker and Timberland Link Up for Fall 2017 Legends Collection

A modern take on an urban classic.
7,818 Hypes 0 Comments

Four Tet Releases New Single and Reveals Details About Upcoming Album
Music

Four Tet Releases New Single and Reveals Details About Upcoming Album

‘New Energy’ is on the horizon.
329 Hypes 0 Comments

This 1993 BMW R100R Was Stripped Down for an Ultra-Sleek Update
Automotive

This 1993 BMW R100R Was Stripped Down for an Ultra-Sleek Update

Minimalist design, applied wholesale.
2,535 Hypes 0 Comments

More ▾