hype cog

BYBORRE Takes His Show on the Road for New “Generation One” Collection

Look for the mobile showroom in Paris.

After years of dedicated research in signature knit and celebrated textiles, Dutch designer Borre Akkersdijk is launching his first collection for his eponymous label at Paris Fashion Week. BYBORRE is taking an unconventional route to premiering the collection by way of a mobile showroom.

The mobile showroom experience is available for viewing starting today and will run through January 24. “Generation One” consists of a full collection of T-shirts, vests, pants, shorts and more. The pieces focus on functionality and technology to accompany the aesthetics.

Track the whereabouts of the mobile showroom during Paris Fashion Week here. Find the rest of the collection on the BYBORRE website.

Read Full Article

What to Read Next

Air Jordan 7 Will Stick With Jordan Brand's "Pure Money" Theme
Exploring Fashion’s Recent Fascination With Embroidery
Vogue Italia and L'Uomo Vogue Name Emanuele Farneti Editor in Chief
Listen to S'natra's New Single "Can't See Me"
Load More
HYPES is a real time popularity metric informing readers of what is trending